Excellence in
Management
Education

Title
MBA 2012 Operations Strategy and Sustainability
Contacts hour per week
2.0
Lecturer
Huchzermeier, Arnd
Language
Content
PART I: STRATEGY AND COMPETITIVENESS
1. Business Strategy: Management-by-Objectives versus Hoshin-Kanri
2. Management Quality and Industrial Excellence
3. Fair Process Management

PART II: STRATEGY AND SUSTAINABILITY
4. Al Gore: An Unpleasant Truth
5. Green Consumers
6. Green Retailing
7. Green Sourcing
8. Green Manufacturing
9. Green Logistics
10. Sustainable Health Management
11. Sustainable Resource Management
12. Recycling and Reuse
Teaching methods
Case studies, video presentations and guest lectures by representatives from industry, retail, consulting or government.
Theories
Critical thinking throughout all parts of the course; a basic understanding of supply chain management and operations strategy is assumed.
Literature
See course package
Method of examination
Class participation (20%), in-class presentation (30%), seminar paper (50%)