The Chair of Innovation and Corporate Transformation regularly develops exceptional opportunities for WHU students to hone their skills in real-world, hands-on projects on entrepreneurial finance and corporate transformation in cooperation with companies, venture capitalists, private equity firms and NGOs.

Interested in collaboration? Send us an email.

Sample Project:

Setting Up a Corporate Accelerator For Metro Group's Cash & Carry

Objective: To develop a business plan for establishing and managing an accelerator program that can help Metro Cash & Carry identify new growth platforms and strengthen own innovation capabilities by harnessing the entrepreneurial ecosystem. Metro Group is the fifth largest retailer in the world measured by revenues.

Duration: 6 Weeks

Participants: Seven groups of graduate students

Deliverables: Business Plans and Sales Pitches to Metro Group's Head of Business Innovation and Senior Innovation Managers

Andreas Wuerfel, Head of Business Innovation - METRO Group (Center);
Benjamin Burghardt, Innovation Manager Payment - METRO Group (Left);
Jens Kronen, Innovation Manager Delivery - METRO Group (Right)

Sample Project:

Corporate Entrepreneurship at Hahn AG. From Accelerators to Crowdfunding of Real Estate

Objective: To develop a business plan for a disruptive business idea that could open up new growth opportunities for Hahn AG. Hahn AG is the largest retail property asset and investment manager in Germany with €2.4 billion in assets under management. Hahn's tenants include some of Europe's largest retail and drug store chains such as Rewe, DM and Kaufland.

Duration: 6 Weeks

Participants: Thirteen groups of graduate students

Deliverables: Business Plans and Sales Pitches to Hahn AG's Management Board Members and Senior Executives

Das Logo der Hahn Gruppe