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Case Study. INFORMS Transaction on Education, 11 p.
The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service.
 

Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2021b)

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Themen-Ansicht:

  • Hellwig, Daniel; Huchzermeier, Arnd (2021): Next Generation Information Sharing in a Blockchain-Enabled Supply Chain. In: Babich, Volodymyr; Birge, John; Hillary, Gilles (Hrsg.): Innovative Technology at the Interface of Finance and Operations. Springer, 296 S.
  • Hellwig, Daniel; Karlic, Goran; Huchzermeier, Arnd (2021): Entwickeln Sie Ihre eigene Blockchain – Ein praktischer Leitfaden zur Distributed Ledger Technologie. Springer, 205 S.
  • Hellwig, Daniel; Karlic, Goran; Huchzermeier, Arnd (2020): Build Your Own Blockchain – A Practical Guide to Distributed Ledger Technology. Springer, 202 S.
  • Hellwig, Daniel; Huchzermeier, Arnd (2019): An Industry Study of Blockchain Technology’s Impact on Trade Finance. SSRN, 9 S.
  • Scholz, Thilo R.; Huchzermeier, Arnd (2020): Helping Colleagues, Improving Operations Quality, or Just Doing One’s Job? – An Empirical Examination of Employee Behavior, SSRN, 42 S.
  • Huchzermeier, Arnd; Mercicoglu, Cem; Scholz, Thilo R. (2019a): Liderler İçin Çalışan Bağlılığı Rehberi (Employee Engagement Guide for Leaders). Harvard Business Review Türkiye, July, 102-106 (in Turkish)
  • Huchzermeier, Arnd; Mercikoglu, Cem; Scholz, Thilo R. (2019b): Principles and Reality of Competent Employee Engagement. SSRN, 19 S.
  • Scholz, Thilo R. (2019): Bottom-up Operations Strategy Formation. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 136 S.
  • Scholz, Thilo R.; Huchzermeier, Arnd; Kühlmann, Torsten (2019): Antecedents of Behavior Supporting Bottom-Up Operations Strategy Formation. SSRN, 34 S.
  • Scholz, Thilo R.; Huchzermeier, Arnd (2019): Basic Human Needs and Organizational Justice Explain Job Satisfaction, but Do They Predict Individual Performance? SSRN, 34 S.

Siehe auch Kategorie (Herausgabe des) ECR Journal unten.

  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2011): Creating Shared Value with Consumers. International Commerce Review: ECR Journal, 10(1), Spring, 2-3
  • Höhn, Michaela I.; Huchzermeier, Arnd; Lariviere, Martin (2010): Relational Supply Contracts: Voluntary Concessions in Return Policies for Continuous Quality Improvements. SSRN, 41 S.
  • Huchzermeier, Arnd; Gellermann, Neele; Schmitz, Lisa-Katharina (2010): Confrontation or Collaboration – Vertical supply chain relationships in the FMCG industry. In: Wimmer, Thomas; Wöhner, Heiko (Hrsg.): Proceedings of the 27th German Logistics Congress (Kongressband 27. Deutscher Logistik Kongress), Deutscher Verkehrs-Verlag, 257-276
  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2010): Rebuilding Trust and Taking Global Responsibility. International Commerce Review: ECR Journal, 9(1), Summer, 2-3
  • Pfleger, Michaela I. (2010): Relational Supply Contracts: Optimal Concessions in Return Policies for Continuous Quality Improvements. Springer, 121 S.
  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2009): Information Enhanced Customer Relationship. International Commerce Review: ECR Journal, 8(2-4), Winter, 88-89
  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2008): An Opportunity of Fresh Thinking. International Commerce Review: ECR Journal, 8(1), Autumn, 2-3
  • Huchzermeier, Arnd; Van der Heyden, Ludo (2007): What are Visa and Mastercard for and who are they really serving? International Commerce Review: ECR Journal, 7(1), Spring, 54-59
  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2007a): Preparing for a new leap forward. International Commerce Review: ECR Journal, 7(1), Spring, 2-3
  • Jones, Daniel T.; Huchzermeier, Arnd; Mitchell, Alan (2007b): Taking collaboration to a higher level. International Commerce Review: ECR Journal, 7(2), Autumn, 76-77
  • Pramatari, Katerina; Huchzermeier, Arnd (2007): Could innovative retail services be the driver behind RFID adoption? International Commerce Review: ECR Journal, 7(1), Spring, 5-6
  • Corsten, Daniel; Hofstetter, Joerg S.; Huchzermeier, Arnd; Jones, Daniel T.; Mitchell, Alan (2005): Thinking differently about value. ECR Journal, 5(1), 5-6
  • Corsten, Daniel; Hofstetter, Joerg S.; Huchzermeier, Arnd; Jones, Daniel T.; Mitchell, Alan (2004a): Inside the Consumer. ECR Journal, 4(1), 5-6
  • Corsten, Daniel; Hofstetter, Joerg S.; Huchzermeier, Arnd; Jones, Daniel T.; Mitchell, Alan (2004b): Experience and Execution. ECR Journal, 4(2), 5-6
  • Huchzermeier, Arnd (2003): Proceedings of the 2nd International ECR Research Symposium. WHU – Otto Beisheim School of Management
  • Mitchell, Alan; Huchzermeier, Arnd (2003): RFID: can we realize its full potential? ECR Journal, 3(2), 16-23
  • Corsten, Daniel; Huchzermeier, Arnd (2002): ECR: A Pragmatic Approach. ECR Journal, 2(1), 8-14
  • Huchzermeier, Arnd; Van der Heyden, Ludo (2001): The Euro: A Crisis in the Making. ECR Journal (Inaugural Issue), 1(1), 18-25
  • Huchzermeier, Arnd; Van der Heyden, Ludo (2000): E-Day: A Scenario Analysis for the Introduction of the Euro. In: Corsten, D.; Jones, D.T. (Hrsg.): ECR in the Third Millenium: Academic Perspectives on the Future of the Consumer Goods Industry. Academic Partnership of ECR Europe, 22-26
  • Häntsch, Marius; Huchzermeier, Arnd (2016a): Correct Accounting of Duty Drawbacks with Outward and Inward Processing in Global Production Networks. Omega, 58(1), 111-127
  • Häntsch, Marius; Huchzermeier, Arnd (2016b): Transparency of Risk for Global and Complex Network Decisions in the Automotive Industry. International Journal of Production Economics, 175, May, 81-95 [Horst Wildemann Young Scholar Prize 2016]
  • Häntsch, Marius (2014): Strategic Capacity Planning in the Automotive Industry. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 149 S.
  • Häntsch, Marius; Huchzermeier, Arnd (2013a): Identifying, analyzing, and assessing risk in the strategic planning of a production network: the practical view of a German car manufacturer. Journal of Management Control, 24(2), 125-158
  • Häntsch, Marius; Huchzermeier, Arnd (2013b): Duty Drawbacks and Anticipated Effect of Duty Rate Changes. In: Filho, Oscar; dos Santos, Carlos; de Carvalho, Fabius (Hrsg.): Management and Control of Production and Logistics. Proceedings, International Federation of Automatic Control, Volume 6, Part I, 517-522
  • Huchzermeier, Arnd (2005): The Real Option Value of Operational and Managerial Flexibility in Global Supply Chain Networks. In: Frenkel, Michael; Hommel, Ulrich; Rudolf, Markus (Hrsg.): Risk Management: Challenge and Opportunity (2nd Edition). Springer, 609-629
  • Huchzermeier, Arnd (2003): Bewertung von Realoptionen in globalen Produktions- und Logistiknetzwerken. In: Hommel, Ulrich; Scholich, Martin; Baecker, Philipp (Hrsg.): Reale Optionen: Konzepte, Praxis und Perspektiven Strategischer Unternehmensfinanzierung. Springer, 317-339
  • Smith, Rob (2002): Global Supply Chain Performance and Risk Optimization: The Value of Real Options Flexibility Demonstrated in the Global Automotive Industry. Springer, 267 S.
  • Huchzermeier, Arnd (2001): Bewertung von Realoptionen in globalen Produktions- und Logistiknetzwerken. In: Hommel, Ulrich; Scholich, Martin; Vollrath, Robert (Hrsg.): Realoptionen in der Unternehmenspraxis: Wert schaffen durch Flexibilität. Springer, 207-230
  • Huchzermeier, Arnd (2000): The Real Option Value of Operational and Managerial Flexibility in Global Supply Chain Networks. In: Frenkel, Michael; Hommel, Ulrich; Rudolf, Markus (Hrsg.): Risk Management: Challenge and Opportunity. Springer, 181-201
  • Cohen, Morris. A.; Huchzermeier, Arnd (1999): Global Supply Chain Network Management under Price / Exchange Rate Risk and Demand Uncertainty. In: Muffato, M.; Pawar, K.S. (Hrsg.): Logistics in the Information Age. SGE Ditoriali, 219-234
  • Cohen, Morris A.; Huchzermeier, Arnd (1999): Global Supply Chain Strategy Planning: Management Tools and Field Research. In: TransCoop Across the Atlantic. Deutsch-Amerikanisches Akademisches Konzil, Volume 8, 40-41
  • Huchzermeier, Arnd (1999): Logistik und Globale Produktion (Global Supply Chain Management). In: Weber, Jürgen; Baumgarten, Helmut (Hrsg.): Handbuch Logistik: Management von Material- und Warenflussprozessen. Schäffer Poeschl Verlag, 886-899
  • Huchzermeier. Arnd (1996): Globale Produktion (Global Manufacturing). In: Kern, Werner; Schröder, Hans H.; Weber, Jürgen. (Hrsg.): Handwörterbuch der Produktionswirtschaft. Schäffer Poeschl Verlag, 577-588
  • Huchzermeier, Arnd (1994): Global Supply Chain Competition. In: Chakravarty, Amiya (Hrsg.): Proceedings of Symposium on Globalization of Technology, Manufacturing and Service Operations. Tulane University, 37 S.
  • Huchzermeier, Arnd (1993): International Operations Management. In: Center for International Business Education and Research (CIBER) of Georgetown University (Hrsg.): Proceedings of the Symposium on Globalization of Operations Management. Georgetown University, 10 S.
  • Thilo R. Scholz, Arnd Huchzermeier, Torsten A. Kühlmann (2021): Designing a Bottom-up Operations Strategy Transforming Organizations and Individuals (Series: SpringerBriefs in Operations Management). Springer, 117 S.
  • Huchzermeier, Arnd (2015): Ist Ihnen klar, dass Sie erfolgreicher sind, wenn Sie Managementaufgaben outsourcen? Harvard Business Manager (Special Issue on Leadership), S. 32 
  • Chick, Stephen; Huchzermeier, Arnd; Netessine, Serguei (2014): Europe’s Solution Factories. Harvard Business Review, 92(4), 111-115
  • Schlickel, Maik (2013): Strategy Deployment in Business Units: Patterns of Operations Strategy Cascading Across Global Sites in a Manufacturing Firm. Springer, 187 S. 
  • Schlickel, Maik; Huchzermeier, Arnd; Loch, Christoph H.; Sting, Fabian J. (2013): Alignment in Strategy Cascading: A Case Study across Manufacturing Firms. SSRN, 38 S.
  • Loch, Christoph; Sting, Fabian; Huchzermeier, Arnd; Decker, Christiane (2012): Finding the Profit in Fairness. Harvard Business Review, 90(9), September, 111-115
  • Chick, Stephen E.; Huchzermeier, Arnd; Loch, Christoph (2010): Management quality and operational excellence. In: Jones, Robert; Jenkins, Fiona (Hrsg.): Managing Money, Measurement and Marketing in the Allied Health Professions. CRC Press, 153-166
  • Loch, Christoph H.; Chick, Stephen; Huchzermeier, Arnd (2008): Management Quality and Competitiveness: Lessons from the Industrial Excellence Award. Springer, 156 S. 
  • Loch, Christoph H.; Chick, Stephen; Huchzermeier, Arnd (2008): Managementqualität und Wettbewerbsfähigkeit: Was Manager vom Industrial Excellence Award lernen können. Springer, 172 S. 
  • Loch, Christoph; Chick, Stephen; Huchzermeier, Arnd (2007): Can European Manufacturing Companies Compete? Industrial Competitiveness, Employment and Growth in Europe. European Management Journal, 25(4), 251-265
  • Huchzermeier, Arnd; Lenz, Gerd (2006): Wachstum durch Industrielle Exzellenz – Managementqualität in der Produktion. In: Krüger, Wolfgang.; Klippstein, Gerhard; Merk, Richard; Wittberg, Volker (Hrsg.): Praxishandbuch des Mittelstands: Leitfaden für das Management mittelständischer Unternehmen. Springer, 137-152
  • Enders, Andreas (2004): Management Competence: Resource-Based Management and Plant Performance. Springer, 204 S. 
  • Loch, Christoph H.; Van der Heyden, Ludo; Van Wassenhove, Luk; Huchzermeier, Arnd; Escalle, Cedric (2003): Industrial Excellence – Management Quality in Manufacturing. Springer, 248 S. 
  • Steuber, Marc; Huchzermeier, Arnd (2016): Unraveling the Myth of Reshoring: Managers’ Strategic Decisions about Global Manufacturing Location. SSRN, 33 S.
  • Cohen, Morris A.; Huchzermeier, Arnd (1999): Global Supply Chain Management: A Survey of Research and Applications. In: Tayur, Sridhar, Ganeshan, Ram; Magazine, Michael (Hrsg.): Quantitative Models for Supply Chain Management, Kluwer Academic Publishers, 669-702
  • Huchzermeier, Arnd; Cohen, Morris A. (1996): Valuing Operational Flexibility under Exchange Rate Risk. Operations Research (Special Issue on New Directions in Operations Management), 44(1), January-February, 100-113
  • Huchzermeier, Arnd (1991): Global Manufacturing Strategy Planning under Exchange Rate Uncertainty. Unpublished Ph.D. Thesis, UMI, 153 S. 
  • Hellermann, Rolf; Huchzermeier, Arnd; Spinler, Stefan (2013): Options contracts with Overbooking in the Air Cargo Industry. Decision Sciences, 44(2), April, 297-327
  • Huchzermeier, Arnd; Berent, Alexander; Koch, Arne; Höhn, Michaela I. (2009a): Kuehne + Nagel in China: Valuing Capacity Expansion Options of a 3PL. Case Study, The Case Centre (formerly European Case Clearing House), Vereinigtes Königreich, 10 S.
  • Huchzermeier, Arnd; Berent, Alexander; Koch, Arne; Höhn, Michaela I. (2009b): Kuehne + Nagel in China: Valuing Capacity Expansion Options of a 3PL. Teaching Note, The Case Centre (formerly European Case Clearing House), Vereinigtes Königreich, 14 S.
  • Spinler, Stefan; Huchzermeier, Arnd (2007): Die Supply Chain der Zukunft in der Konsumgüterindustrie. In: Corsten, Hans; Missbauer, Hubert (Hrsg.): Produktions- und Logistikmanagement. Springer, 507-515
  • Hellermann, Rolf (2006): Capacity Options for Revenue Management: Theory and Applications in the Air Cargo Industry. Springer, 199 S.
  • Spinler, Stefan; Huchzermeier, Arnd (2006): The Valuation of Options on Capacity with Cost and Demand Uncertainty. European Journal of Operational Research, 171(3), 915-934 [EURO Management Science Strategic Innovation Award 2003]
  • Spinler, Stefan; Huchzermeier, Arnd (2005): Capacity Options: Convergence of Supply Chain Management and Financial Asset Management. In: Frenkel, Michael; Hommel, Ulrich; Rudolf, Markus (Hrsg.): Risk Management: Challenge and Opportunity (2nd Edition). Springer, 699-717
  • Spinler, Stefan; Huchzermeier, Arnd; Kleindorfer, Paul R. (2004): Kapazitätsoptionen für kapitalintensive Technologien und Dienstleistungen: Anwendungen in der Transportindustrie. Journal of Business Economics(Special Issue I: Production of Services), 49-66
  • Spinler, Stefan (2003): Capacity Reservation for Capital-Intensive Technologies: An Options Approach. Springer, 139 S. [GOR Dissertation Award 2003]
  • Spinler, Stefan; Hellermann, Rolf; Huchzermeier, Arnd; Kleindorfer, Paul R. (2003): Optionen auf Kapazität: Anwendungen in der Luftfrachtbranche. In: Hommel, Ulrich; Scholich, Martin; Baecker, Philipp (Hrsg.): Reale Optionen: Konzepte, Praxis und Perspektiven Strategischer Unternehmensfinanzierung. Springer, 451-465
  • Spinler, Stefan; Huchzermeier, Arnd; Kleindorfer, Paul R. (2003): Risk Hedging via Options Contracts for Physical Delivery. OR Spectrum (Special Issue on Risk Management), 25(3), 379-395
  • Huchzermeier, Arnd; Hellermann, Rolf (2002): Lufthansa Cargo AG – Capacity Reservation and Dynamic Pricing. Case Study, The Case Centre (formerly European Case Clearing House), Vereinigtes Königreich, 13 S. [Best Case Award 2009 in the category Production and Operations Management]
  • Huchzermeier, Arnd; Hellermann, Rolf (2002): Lufthansa Cargo AG – Capacity Reservation and Dynamic Pricing. Teaching Note, The Case Centre (formerly European Case Clearing House), Vereinigtes Königreich, 9 S.
  • Spinler, Stefan; Huchzermeier, Arnd; Kleindorfer, Paul R. (2002): An Options Approach to Enhance Economic Efficiency in a Dyadic Supply Chain. In: Seuring, Stefan; Goldbach, Maria (Hrsg.): Cost Management in Supply Chains. Springer, 349–360
  • Spinler, Stefan; Huchzermeier, Arnd; Kleindorfer, Paul R. (2001): Optionen auf Kapazität: Anwendungen für E-Transportplattformen. In: Sebastian, Hans-Jürgen; Grünert, Tore (Hrsg.): Logistik Management: Supply Chain Management und e-Business. Springer Vieweg, 305-314
  • Loch, Christoph H.; Huchzermeier, Arnd (1999): CargoLifter AG. Case Study, INSEAD Publishing, Frankreich, 18 S.
  • Cornet, Andreas (2002): Plattformkonzepte in der Automobilentwicklung. Springer, 194 S.
  • Fürderer, Ralph; Huchzermeier, Arnd; Schrage, Linus (1999): Stochastic Option Bundling and Bundle Pricing. In: Fürderer, Ralph; Herrmann, Andreas; Wübker, Georg (Hrsg.): Optimal Bundling: Marketing Strategies for Improving Economic Performance. Springer, 61-86
  • Huchzermeier, Arnd (1999): When to Mass-Customize and When to Mass-Produce: Using the Real Options Approach to Evaluate Product Variety and Pricing Decisions. In: Nagel, Kurt; Piller, Frank; Erben, Roland (Hrsg.): Produktionswirtschaft 2000 – Perspektiven für die Fabrik der Zukunft. Springer, 104-114
  • Tönshoff, Nils; Fine, Charles  H.; Huchzermeier, Arnd (1999): Bundling and Pricing of Modular Machine Tools under Demand Uncertainty. In: Fürderer, Ralph; Herrmann, Aandreas; Wübker, Georg (Hrsg.): Optimal Bundling: Marketing Strategies for Improving Economic Performance. Springer, 87-117
  • Tönshoff, Nils (1997): Modular Machine Tools: Bundling and Pricing Strategies under Demand Uncertainty. Springer, 157 S.
  • Fürderer, Ralph; Huchzermeier, Arnd (1997): Optimale Preisbündelung unter Unsicherheit. Journal of Business Economics (Special Issue 1: Marketing), 135-156
  • Fürderer, Ralph (1996): Option and Component Bundling und Demand Risk. Springer, 145 S.
  • Fürderer, Ralph; Huchzermeier, Arnd; Schrage, Linus (1996): Stochastic Option Bundling and Bundle Pricing. In: Bauer, Hans H.; Dichtl, Erich; Herrmann, Andreas (Hrsg.): Automobilmarktforschung: Nutzenorientierung von PKW-Herstellern. Verlag Franz Vahlen, 133-156
  • Küpper, Daniel; Kuhlmann, Kristian; Corey, Ayisha; Saunders, Monika; Huchzermeier, Arnd; Hypko, Phillipp; Breidenbach, Matthias; Nordemann, Jan (2022): Boosting Resilience with Production as a Service. Boston Consulting Group, FlexFactory and WHU, May, 21 S.
  • Artmann, Christian (2009): The Value of Information Updating in New Product Development. Springer, 208 S.
  • Loch, Christoph H.; Sting, Fabian; Stempfhuber, Dirk; Huchzermeier, Arnd (2012): Das Prinzip der roten Karte. Harvard Business Manager, 34, January, 44-51
  • Loch, Christoph H.; Mihm, Jürgen; Huchzermeier, Arnd (2003): Concurrent Engineering and Design Oscillations in Complex R&D Projects. Concurrent Engineering: Research and Applications (Special Issue on a Complex Systems Perspective on Concurrent Engineering), 11(3), 187-199
  • Mihm, Jürgen (2003): Complexity in New Product Development: Mastering the Dynamics of Engineering Projects. Springer, 249 S.
  • Mihm, Jürgen; Loch, Christoph H.; Huchzermeier, Arnd (2003): Problem-Solving Oscillations in Complex Engineering Projects. Management Science, 49(6), 733-750
  • Loch, Christoph H.; Huchzermeier, Arnd (2001): Hiding Behind Risk in Fear of Innovation. In: Pickford, J. (Hrsg.): Mastering Risk; Concepts. Prentice Hall, 147-151
  • Huchzermeier, Arnd; Loch, Christoph H. (2000): Evaluating R&D Projects as Learning Options: Why More Variability is Not Always Better. In: Wildemann, Horst (Hrsg.): Produktion und Controlling. Transfer-Centrum-Verlag, 185-197
  • Cohen, Morris A.; Cui, Shiliang; Ernst, Ricardo; Huchzermeier, Arnd; Kouvelis, Panos; Lee, Hau; Matsuo, Hiro; Steuber, Marc; Tsay, Andy (2018): OM Forum – Benchmarking Global Production Sourcing Decisions: Where and Why Firms Offshore and Reshore. Manufacturing & Service Operations Management, 20(3), 389-402
  • Cohen, Morris A.; Cui, Shiliang; Ernst, Ricardo; Huchzermeier, Arnd; Kouvelis, Panos; Lee, Hau; Matsuo, Hiro; Steuber, Marc; Tsay, Andy (2016): Off-, On- or Reshoring: Benchmarking of Current Manufacturing Location Decisions. The Global Supply Chain Consortium 2016, 79 S.
  • Steuber, Marc (2016): Global Production Sourcing: A Benchmark Study on Managers’ Strategic Decisions. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 148 S.
  • Steuber, Marc; Huchzermeier, Arnd (2016): Unraveling the Reshoring Myth: How Managers Think Strategically About Global Manufacturing Location Decisions. WHU – Otto Beisheim School of Management, 29 S.

Die Subkategorien

  • Customer Retention Management
  • Direct Marketing Optimization
  • Dynamic Pricing
  • Judgmental Demand Forecasting
  • Subscription Program Design
  • Omnichannel Retailing
  • Promotion Demand Forecasting
  • Returns Management
  • Segment-of-One Marketing
  • Staff and Schedule Optimization

sind unten angeführt.

  • Chevalier-Roignant, Benoît; Huchzermeier, Arnd (2012): Capacity-Adjustment Decisions and Hysteresis. In: Hommel, Ulrich; Fabich, Michael; Schellenberg, Erwin;  Firnkorn, Lutz (Hrsg.): The Strategic CFO: Creating Value in a Dynamic Market Environment. Springer, 211-226
  • Chevalier-Roignant, Benoît (2011): Investment under Market and Strategic Uncertainty. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 127 S.
  • Chevalier-Roignant, Benoît; Flath, Christoph; Huchzermeier, Arnd; Trigeorgis, Lenos (2011): Strategic investment under uncertainty: a synthesis. European Journal of Operational Research, 215(3), 639-650
  • Chevalier-Roignant, Benoit; Huchzermeier, Arnd; Trigeorgis, Lenos (2011): Preemptive Capacity Investment Under Uncertainty. SSRN, 18 S.
  • Brosch, Rainer (2008): Portfolios of Real Options. Springer, 156 S.  [GOR Dissertation Prize Winner 2008]
  • Wang, Jiao; Zhao, Lima; Huchzermeier, Arnd (2021): Operations–Finance Interface: Research evolution and opportunities. Production & Operations Management, 30(2), 355-389
  • Zhao, Lima; Huchzermeier, Arnd (2020a): On the Conceptual Framework and Strategy Categorization of Supply Chain Risk Management, 70-81 (in Chinese)
  • Zhao, Lima; Huchzermeier, Arnd (2020b): On the Framework and Mode Categorization of International Supply Chain Finance, Official Journal of China Federation of Logistics & Purchasing, 73-85 (in Chinese)
  • Zhao, Lima; Huchzermeier, Arnd (2019a): Managing supplier financial distress with advance payment discount and purchase order financing. Omega (Special Issue on Finance-Operations Interface Mechanisms and Models), 88, 77-90
  • Zhao, Lima; Huchzermeier, Arnd (2019b): Recession Lesson: Tightening Up Working Capital. CFO Magazine, February 26
  • Zhao, Lima; Huchzermeier, Arnd (2018a): Supply Chain Finance: Integrating Operations and Finance in Global Supply Chains. Springer (EURO Tutorials on Operational Research), 183 S.
  • Zhao, Lima; Huchzermeier, Arnd (2018b): A Recession Lesson for Working Capital Management. CFO Magazine, September 13
  • Zhao, Lima; Huchzermeier, Arnd (2017): Integrated operational and financial hedging with capacity reshoring. European Journal of Operational Research, 260(2), 557‐570
  • Zhao, Lima; Huchzermeier, Arnd (2015): Operations-Finance Interface Models: A Literature Review and Framework. European Journal of Operational Research, 244(3), 905-917
  • Zhao, Lima (2014): The Interface of Operations and Finance in Global Supply Chains. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 134 S.
  • Cohen, Morris A.; Cui, Shiliang; Doetsch, Sebastian; Ernst, Ricardo; Huchzermeier, Arnd; Kouvelis, Panos; Lee, Hau L.; Matsuo, Hirofumi; Tsay, Andy (2021): Bespoke Supply Chain Resilience. SSRN, erscheint in Kürze
  • Cohen, Morris A.; Cui, Shiliang; Doetsch, Sebastian; Ernst, Ricardo; Huchzermeier, Arnd; Kouvelis, Panos; Lee, Hau L.; Matsuo, Hirofumi; Tsay, Andy (2021): Putting Supply Chain Resilience Theory into Practise. Management and Business Review, erscheint in Kürze
  • Sting, Fabian; Huchzermeier, Arnd (2014): Operational Hedging and Diversification under Correlated Supply and Demand Uncertainty. Production and Operations Management, 23(7), 1212-1226
  • Sting, Fabian; Huchzermeier, Arnd (2012a): Dual Sourcing: Responsive Hedging against Correlated Supply and Demand Uncertainty. Naval Research Logistics, 59(1), 69-89
  • Sting, Fabian; Huchzermeier, Arnd (2012b): Hedge Risks Appropriately with Backup Suppliers. Inside Supply Management, 23(8), S1-S4
  • Sting, Fabian (2010): Flexible Sourcing: Operational Hedging, Diversification and Contracting under Supply and Demand Uncertainty. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 136 S.
  • Sting, Fabian; Braun, Marc; Huchzermeier, Arnd (2010): Simulationsstudie: Exogene Risiken in der Beschaffung – Diversifikation und Flexibilität. In: Bogaschewsky, Ronald; Eßig, Michael; Lasch, Rainer; Stölzle, Wolfgang (Hrsg.): Supply Management Research: Aktuelle Forschungsergebnisse 2009. Springer, 147-171
  • Sting, Fabian; Huchzermeier, Arnd (2010): Ensuring Responsive Capacity: How to Contract with Backup Suppliers. European Journal of Operational Research, 207(2), 725-735
  • Buisman, M. E., & Rohmer, S. U. (2023). Inventory dynamics at the retailer-An economic and environmental analysis of packaging fresh produceSustainability Analytics and Modeling
  • Akkerman, R., Buisman, M., Cruijssen, F., de Leeuw, S., & Haijema, R. (2023). Dealing with donations: Supply chain management challenges for food banks. International Journal of Production Economics
  • Huchzermeier, Arnd; Kohl, Eva; Spinler, Stefan (2015): Chapter 7: Teaching Ethics in Operations Management. In: Ogunyemi, K. (Hrsg.): Teaching Ethics Across the Management Curriculum: A Handbook for International Faculty. Business Expert Press, 141-158
  • Huchzermeier, Arnd (2014): Sustainability in Operations. In: Jan Van Mieghem (Hrsg.): Operations Strategy. Henry Stewart Talks, Vereinigtes Königreich
  • Theißen, Sebastian; Spinler, Stefan; Huchzermeier, Arnd (2014): Reducing the Carbon Footprint with Fast-Moving Consumer Goods Supply Chains through Collaboration: The Manufacturers’ Perspective. Journal of Supply Chain Management, 50(4), 44-61
  • Huchzermeier, Arnd; Flath, Christoph; Schröder, David (2011a): Making Six Packs Green. Case Study, The Case Center (formerly European Case Clearing House), Vereinigtes Königreich, 13 S. 
  • Huchzermeier, Arnd; Flath, Christoph; Schröder, David (2011b): Making Six Packs Green. Teaching Note, The Case Center (formerly European Case Clearing House), Vereinigtes Königreich, 7 S.
  • Huchzermeier, Arnd; Hochweiss, Sultan; Strenger, Lis; Höhn, Michaela I. (2009): Small Label, Big Impact – Labelling within Sustainability Strategy. Case Study, The Case Center (formerly European Case Clearing House), Vereinigtes Königreich, 14 S.
  • Huchzermeier, Arnd; Hochweiss, Sultan; Strenger, Lis; Höhn, Michaela I. (2009): Small Label, Big Impact – Labelling within Sustainability Strategy. Teaching Note, The Case Center (formerly European Case Clearing House), Vereinigtes Königreich, 15 S.
  • Huchzermeier, Arnd; Mönch, Tobias (2022): Mixed-Model Assembly Lines with Variable Takt and Open Stations. Production and Operations Management, 19 S.
  • Bebersdorf, Peter; Huchzermeier, Arnd (2021): Variable Takt Principle - Mastering variance with limitless product individualization. Springer, 256 S.
  • Bebersdorf, Peter; Huchzermeier, Arnd (2021): Variabler Takt - Mit dem VarioTakt Varianz beherrschen bei grenzenloser Produktindividualisierung. Springer, 275 S.
  • Huchzermeier, Arnd; Bebersdorf, Peter (2021): Wie man uneingeschränkte Kundenorientierung ohne Zielkonflikte zwischen Produktion und Marketing erreicht (oder wie die Produktion von morgen aussehen sollte). Wirtschaftsinformatik & Management, 13(5), 360,369
  • Huchzermeier, Arnd; Mönch, Tobias (2021): Mixed-Model Assembly Lines with Variable Takt and Open Stations. WHU – Otto Beisheim School of Management, 33 S.
  • Huchzermeier, Arnd; Mönch, Tobias; Bebersdorf, Peter (2020a): The Fendt VarioTakt: Revolutionizing Mixed-Model Assembly Line Production. Case Article, INFORMS Transaction on Education, 20(3), 134-140
  • Huchzermeier, Arnd; Mönch, Tobias; Bebersdorf, Peter (2020b): The Fendt VarioTakt: Revolutionizing Mixed-Model Assembly Line Production. Case Study, INFORMS Transaction on Education, 20(3), 141-153
  • Huchzermeier, Arnd; Mönch, Tobias; Bebersdorf, Peter (2020c): The Fendt VarioTakt: Revolutionizing Mixed-Model Assembly Line Production. Supplementary materials: Teaching Note, INFORMS Transaction on Education, 20(3), 17 S.
  • Huchzermeier, Arnd; Mönch, Tobias; Bebersdorf, Peter (2020d): The Fendt VarioTakt: Revolutionizing Mixed-Model Assembly Line Production. Supplementary materials: Instructions for the Line Balancing Tool, INFORMS Transaction on Education, 20(3), 5 S.
  • Huchzermeier, Arnd; Mönch, Tobias; Bebersdorf, Peter (2020e): The Fendt VarioTakt: Revolutionizing Mixed-Model Assembly Line Production. Supplementary materials: Line Balancing Tool, INFORMS Transaction on Education, 20(3)
  • Mönch, Tobias; Huchzermeier, Arnd; Bebersdorf, Peter (2020a): Variable Takt Times in Mixed-Model Assembly Line Balancing with Random Customization. International Journal of Production Research, 59(15), 4670-4689
  • Mönch, Tobias; Huchzermeier, Arnd; Bebersdorf, Peter (2020b): Variable takt time groups and workload equilibrium. International Journal of Production Research, 60(5), 1535-1552
  • Mönch, Tobias (2019): Variable Takt Times in Mixed-Model Assembly Lines. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 147 S.

Internationale Anerkennung –
Auszeichnung der Qualität unserer Forschung.

  • Gewinner des “Hochschulpreis der Wirtschaft” der IHK Koblenz für die Dissertation ‘Judgmental Demand Forecasting in Direct Sales’; IHK Koblenz, Koblenz, Deutschland, 28. März 2017 (Prof. Dr. Arnd Huchzermeier und Dr. Christoph Diermann; Preis: 2,400 €)
  • Gewinner des Wissenschaftspreises 2013 des European Retail Institute und GS1 Germany für die Forschung zu 'Collaborative Promotion Forecasting'; Congress Center Düsseldorf, Düsseldorf, Deutschland, 26. Februar 2013 (Preis: 20.000 €)
  • Gewinner des European Case Clearing House (ECCH) Award 2009 in der Kategorie 'Production and Operations Management' für die Fallstudie 'Lufthansa Cargo: Capacity Reservation and Dynamic Pricing', London, United Kingdom, 25. September 2009 (Prof. Dr. Arnd Huchzermeier und Dr. Rolf Hellermann)
  • Gewinner des Management Science Strategic Innovation Prize 2003 sponsored by SAP AG, Best Research Paper Competition, European Association of Operations Research Societies (EURO), EURO / INFORMS Joint International Meeting, Istanbul, Türkei, 9. Juli 2003 (Prof. Dr. Arnd Huchzermeier und Prof. Dr. Stefan Spinler; Preis: 12.000 €)
  • Gewinner des Inaugural ISMS Practice Prize 2003, Best Practice Paper Competition, INFORMS Society for Marketing Science, 25th Marketing Science Conference, University of Maryland, College Park, Maryland, USA, 13. Juni 2003 (Prof. Dr. Arnd Huchzermeier, Prof. Dr. Ralf Elsner und Prof. Dr. Manfred Krafft; Preis: 1.000 USD)
  • Finalist / 2. Platz des Franz Edelman Award 2002, Best Practice Paper Competition, Institute for Operations Research and Management Science (INFORMS), INFORMS Annual Meeting, Montreal, Kanada, Mai, 2002 (Prof. Dr. Arnd Huchzermeier, Prof. Dr. Ralf Elsner und Prof. Dr. Manfred Krafft; Preis: 1.000 USD)
  • Gewinner des Mercurius Award 2000, Best Paper Competition, Belgian Federation of Distribution Enterprises (FEDIS), BBL Marnix, Brüssel, Belgien, September, 2000 (Prof. Dr. Arnd Huchzermeier und Professor Ludo Van der Heyden, INSEAD, Frankreich)
  • Auszeichnung als "most innovative course developed at a US Business School" durch die Sloan School of Management des Massachusetts Institute of Technology für den neu entwickelten MBA-Kurs "International Operations Management" an der Booth School of Business der University of Chicago (1992)
  • AGCO-Stipendium für ein Studium an The Wharton School, Philadelphia, USA, Dezember, 2019 (Dr. Tobias Mönch; Stipendium 5.000 €)
  • Gewinner des Horst-Wildemann-Preises 2016 (1. Preis für Erstautor) der Kommission für Produktionsmanagement, Deutsche Vereinigung für Betriebswirtschaftliche Forschung, für die Arbeit ‘Transparency of Risk for Global and Complex Network Decisions in the Automotive Industry’ (Gemeinschaftsarbeit mit Prof. Dr. Arnd Huchzermeier), Universität Hamburg, Hamburg, Deutschland, 14. Oktober 2016 (Dr. Marius Häntsch; Preis 1,000 €)
  • Gewinner des Best Teaching Award, Dr. Andreas Breiter, 2008
  • Gewinner des GOR Dissertation Award sponsored by SAP AG für die Dissertation 'Portfolios of Real Options', Best Dissertation Competition, Jahrestagung der Deutschen Gesellschaft für Operations Research, Universität Augsburg, Augsburg, Deutschland, 3. September 2008 (Dr. Rainer Brosch; Preis: 2.000 €)
  • Gewinner des "Goldener Zuckerhut", Prof. Dr. Daniela Wiehenbrauk, 2005
  • Gewinner des GOR Dissertation Award sponsored by SAP AG für die Dissertation 'Capacity Reservation for Capital-Intensive Technologies: An Options Approach', Best Dissertation Competition, Jahrestagung der Deutschen Gesellschaft für Operations Research, Universität Heidelberg, Heidelberg, Deutschland, 5. September 2003 (Prof. Dr. Stefan Spinler; Preis: 2.000 €)
  • Finalist / 2. Platz des Stinnes Logistics Award 2003, Best Dissertation Competition, Stinnes AG, Mülheim an der Ruhr, Deutschland, 9. Juli 2003 (Prof. Dr. Stefan Spinler)
  • Finalist des Nicholson Student Paper Award 2002, Best Research Paper Competition, Institute for Operations Research and Management Science (INFORMS), INFORMS Annual Meeting, San Jose, California, USA, November, 2002 (Prof. Dr. Stefan Spinler))
  • Gewinner des Alfred-Geradi-Gedächtnis-Preises 2002, Wettbewerb für die beste Dissertation, Direktmarketingverband (DMV), Direktmarketing Kongress, Düsseldorf, Deutschland, September, 2002 (Prof. Dr. Ralf Elsner; Preis: 10.000 €)
  • Finalist des Nicholson Student Paper Award 2001, Best Research Paper Competition, Institute for Operations Research and Management Science (INFORMS), INFORMS Annual Meeting, Miami, Florida, USA, November 2001 (Prof. Dr. Stefan Spinler)
  • Gewinner des Koblenzer Hochschulpreis 2001, Best Master Thesis Competition, Förderkreis Wirtschaft und Wissenschaft in der Hochschulregion Koblenz e.V., Stadthalle, Koblenz, Deutschland, November 2001 (Dr. Rolf Hellermann; Preis: 4,000 DM)
  • Zweiter Platz des Nachwuchswettbewerb zur 4. Dienstleistungstagung des Bundesministeriums für Bildung und Forschung, Best Research Paper Competition, Bundesministerium für Bildung und Forschung (BMBF), Ehemaliger Deutscher Bundestag, Bonn, Deutschland, Oktober 2001 (Prof. Dr. Stefan Spinler; Preis: 2,000 DM)
  • Silver Award des Student Paper Award of the ECR Academic Partnership 2000, ECR Academic Partnership, ECR Europe Conference, Turin, Italien, März 2000 (WHU-Studenten: Anna Lena Peitsch, Jan Schulze und Christopher Steffens; WHU-Austauschstudenten: Utsav Baijal und Vikash Daga; INSEAD-Doktorandin: Svenja Sommer; Preis: 1.000 DM)

real Stiftungsjuniorprofessur für Retail Analytics

Kooperation Wirtschaft & Wissenschaft

Im März 2019 wurde eine drei Jahre dauernde Kooperation zwischen dem Handelsunternehmen real und der WHU – Otto Beisheim School of Management geschaffen. Herr Marcel Uphues, Finanzdirektor von real, und Herr Dr. Toni Callabretti, Vorsitzender der WHU Stiftung, unterzeichneten den Vertrag. Die real Stiftungsjuniorprofessur für Retail Analytics ist am Lehrstuhl für Produktionsmanagement von Prof. Dr. Arnd Huchzermeier angesiedelt.

Besetzung

Frau Dr. Marjolein Buisman von der Wageningen Universität, Niederlande, wurde vom WHU Senat und dem rheinland-pfälzischen Kultusminister für diese Position berufen. 

Forschungsprojekte zu Einzelhandel und E-Commerce:

  • Ringbeck, Daniel; Smirnov, Dmitry; Huchzermeier, Arnd (2019): Proactive Retention Management in Retail: Field Experiment Evidence for Lasting Effects. SSRN, 38 S.
  • Smirnov, Dmitry; Ringbeck, Daniel; Huchzermeier, Arnd (2018): Proactive Retention Management in Retail: Identifying, Predicting & Preventing Partial Defection. WHU – Otto Beisheim School of Management, 36 S.
  • Buisman, Marjolein; Quoc Viet, Nguyen; Huchzermeier, Arnd (2021): Never waste a good crisis: comparing omnichannel buying behavior before and during the COVID-19 pandemic. WHU – Otto Beisheim School of Management, 27 S.
  • Wolters, Jannik; Huchzermeier, Arnd (2021): Joint In-Season and Out-of-Season Promotion Demand Forecasting in a Retail Environment. Journal of Retailing (Special Issue on Metrics and Analytics in Retailing), 97(4), 726-745
  • Breiter, Andreas; Huchzermeier, Arnd (2016): Portfolios of Coordinating Contracts when Retailers Possess Channel Power. WHU – Otto Beisheim School of Management, 30 S.
  • Breiter, Andreas; Huchzermeier, Arnd (2015): Promotion Planning and Supply Chain Contracting in a High-Low Pricing Environment. Production and Operations Management, 24(2), 219-236
  • Schmälzle, Michael; Huchzermeier, Arnd (2015a): Improving Demand Forecast Accuracy in a Continuous High-Low Pricing Environment with Multiple Customer Segments. WHU – Otto Beisheim School of Management, 32 S.
  • Schmälzle, Michael; Huchzermeier, Arnd (2015b): Promotional Demand Forecasts for Seasonal Products. WHU – Otto Beisheim School of Management, 32 S.
  • Schmälzle, Michael; Huchzermeier, Arnd; Länge, Stefan, Uphues, Marcel (2015): A Benchmark Analysis on Promotional Demand Forecasts for Retail Store Traffic Generators. WHU – Otto Beisheim School of Management, 36 S.
  • Schmälzle, Michael (2014): Improving Promotional Demand Forecasts in Retailing. Unpublished Dissertation, WHU - Otto Beisheim School of Management, 149 S.
  • Breiter, Andreas; Huchzermeier, Arnd (2010): The New Logic of Truly Efficient Retail Promotions. International Commerce Review: ECR Journal, 9(1), Summer, 36-47
  • Breiter, Andreas (2010): Hedging Retail Promotions: Zero Out-of-Stock and Zero End-of-Period Coverage with Supply Options. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 201 S.
  • Wiehenbrauk, Daniela (2010): Collaborative Promotions: Optimizing Retail Supply Chains with Upstream Information Sharing. Springer, 153 S.
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2010): Supply Chain Management in a Promotional Environment. In Krafft, Manfred und Mantrala, Murali K. (Hrsg.):Retailing in the 21st Century (2nd Edition), Springer, 373-392
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2006): Supply Chain Management in a Promotional Environment. In Krafft, Manfred und Mantrala, Murali K. (Hrsg.):Retailing in the 21st Century (1st Edition), Springer, 325-344
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2003): Smart Forecasts for Smart Consumers. ECR Journal, 3(1), 57-61
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Freiheit, Julia (2002): The Supply Chain Impact of Smart Customers in a Promotional Environment. Manufacturing & Service Operations Management (Special Issue: Retail Operations Management), 4(3), Summer, 228-240
  • Freiheit, Julia (2001): Smart Customers and Retail Promotions: Empirical Evidence and Supply Chain Implications. Springer, 215 S.
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Stolle, Julia (2000a): S.M.A.R.T.S.: Smart Shoppers and Retail Promotions. In: Corsten, Daniel; Jones, Daniel T. (Hrsg.): ECR in the Third Millenium: Academic Perspectives on the Future of the Consumer Goods Industry. Academic Partnership of ECR Europe, 42-45
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Stolle, Julia (2000b): S.M.A.R.T.S.: Smart Consumers and Retail Promotions. In: Katayama, H. (Hrsg.): Proceedings of the 5th International Symposium on Logistics ‘Global Logistics for the New Millenium’. Waseda University, 533-540
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Maximizing Return on Investment for Segment-of-One Marketing. WHU – Otto Beisheim School of Management, 33 S.
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Customized Targeting Strategies for Category Coupons to Maximize CLV and Minimize Cost. Journal of Retailing (Special Issue on Metrics and Analytics ins Retailing), 97(4), 764-779
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Customer-Centric Category Selection for Mobile and Print Promotions in Loyalty Reward Programs. Naval Research Logistics (Special Issue on Analytics and Operations of Online Retailing)68: 683-700
  • von Mutius, Bernhard (2020): Segment-of-One Marketing. Data-Driven Models for CLV and ROI Optimiziation. Unpublished Dissertation, WHU - Otto Beisheim School of Management, 125 S.
  • Wolters, Jannik; Huchzermeier, Arnd (2021): Dare if you can: Offering Subscription Discounts, Loyalty Rewards and Deep Promotions to your (Grocery) Customers. WHU – Otto Beisheim School of Management, 43 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022a): Case Article – The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Case Article. INFORMS Transaction on Education, 5 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022b): Case – The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service. INFORMS Transaction on Education, 11 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022c): The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Teaching Note. INFORMS Transaction on Education, 35 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022d): The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Slides. INFORMS Transaction on Education, 19 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022e): The RealPro Customer Benefits Program (B): Implementing Covariate Balancing and Difference-in-Differences Analysis: Case Study. INFORMS Transaction on Education, 2 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022f): Case – The RealPro Customer Benefits Program (B): Implementing Covariate Balancing and Difference-in-Differences Analysis: Teaching Note. INFORMS Transaction on Education, 26 S.

Canyon – Eine Fallstudie.

Unternehmen, die saisonale (oder nicht saisonale) Produkte verkaufen, verlassen sich oft auf eine Einschätzung der Nachfrage durch Expertenteams. Damit die Vorhersagen möglichst exakt sind, müssen jedoch bestimmte Tendenzen berücksichtigt werden (siehe Fallstudie). Mithilfe alternativer Informationsquellen lässt sich die Vorhersagegenauigkeit weiter verbessern und auch der erforderliche Verwaltungs- und Personalaufwand für die Erstellung entscheidender Inputs reduzieren, insbesondere dann, wenn eine große, ausgedehnte Produktpalette mit unterschiedlichen Preisangeboten auf verschiedenen Märkten verkauft wird. 

Logo Canyon

Alle Analytics-Forschungsprojekte nach Thema:

  • Ringbeck, Daniel; Smirnov, Dmitry; Huchzermeier, Arnd (2019): Proactive Retention Management in Retail: Field Experiment Evidence for Lasting Effects. SSRN, 38 S.
  • Smirnov, Dmitry; Ringbeck, Daniel; Huchzermeier, Arnd (2018): Proactive Retention Management in Retail: Identifying, Predicting & Preventing Partial Defection. WHU – Otto Beisheim School of Management, 36 S.
  • Höllriegl, Verena (2018): Customer Reactivation Management in the Pharmacy Market – Resource-efficient Implementation of Direct Marketing Campaigns for Long-term Profit Maximization. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 221 S.
  • Elsner, Ralf; Manfred Krafft; Arnd Huchzermeier (2004): Optimizing Rhenania's Direct Marketing Business Through Dynamic Multilevel Modeling (DMLM) in a Multicatalog-Brand Environment. Marketing Science, 23(2), 192-206 [Marketing Science Practice Prize Winner]
  • Elsner, Ralf; Manfred Krafft; Arnd Huchzermeier (2003): Optimizing Rhenania's Mail-Order Business Through Dynamic Multilevel Modeling (DMLM). Interfaces, 33(1), 50-66 [Franz Edelman Finalist Award]
  • Ringbeck, Daniel (2020): Retail Data Analytics – Personalized Online Shopping, Churn Prevention and Dynamic Pricing. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 127 S.
  • Ringbeck, Daniel; Huchzermeier, Arnd (2019): Dynamic Pricing and Learning: An Application of Gaussian Process Regression. SSRN, 35 S.
  • Diermann, Christoph; Huchzermeier, Arnd (2017a): Case Article—Canyon Bicycles: Judgmental Demand Forecasting in Direct Sales. INFORMS Transactions on Education, 17(2), 58-62
  • Diermann, Christoph; Huchzermeier, Arnd (2017b): Case—Canyon Bicycles: Judgmental Demand Forecasting in Direct Sales. INFORMS Transactions on Education, 17(2), 63-74
  • Diermann, Christoph; Huchzermeier, Arnd (2017c): Teaching Note—Canyon Bicycles: Judgmental Demand Forecasting in Direct Sales. Supplementary materials, INFORMS Transactions on Education, 17(2), 31 S.
  • Diermann, Christoph; Huchzermeier, Arnd (2017d): Debrief Slides—Canyon Bicycles: Judgmental Demand Forecasting in Direct Sales. Supplementary materials, INFORMS Transactions on Education, 17(2), 47 S.
  • Diermann, Christoph (2016): Judgmental Demand Forecasting in Direct Sales. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 156 S. [Hochschulpreis der Wirtschaft 2017 der IHK Koblenz]
  • Diermann, Christoph; Huchzermeier, Arnd (2016): Judgmental Demand Forecasting for Online Sales of Product Collections: Segmentation by Type or Age? SSRN , 32 S.
  • Diermann, Christoph; Huchzermeier, Arnd (2016): Estimating Demand Uncertainty Using Dispersion of Team Forecasts or Distributions of Forecast Errors. SSRN, 32 S.
  • Buisman, Marjolein; Quoc Viet, Nguyen; Huchzermeier, Arnd (2021): Never waste a good crisis: comparing omnichannel buying behavior before and during the COVID-19 pandemic. WHU – Otto Beisheim School of Management, 27 S.
  • Wolters, Jannik; Huchzermeier, Arnd (2021): Joint In-Season and Out-of-Season Promotion Demand Forecasting in a Retail Environment. Journal of Retailing (Special Issue on Metrics and Analytics in Retailing), 97(4), 726-745
  • Breiter, Andreas; Huchzermeier, Arnd (2016): Portfolios of Coordinating Contracts when Retailers Possess Channel Power. WHU – Otto Beisheim School of Management, 30 S.
  • Breiter, Andreas; Huchzermeier, Arnd (2015): Promotion Planning and Supply Chain Contracting in a High-Low Pricing Environment. Production and Operations Management, 24(2), 219-236
  • Schmälzle, Michael; Huchzermeier, Arnd (2015a): Improving Demand Forecast Accuracy in a Continuous High-Low Pricing Environment with Multiple Customer Segments. WHU – Otto Beisheim School of Management, 32 S.
  • Schmälzle, Michael; Huchzermeier, Arnd (2015b): Promotional Demand Forecasts for Seasonal Products. WHU – Otto Beisheim School of Management, 32 S.
  • Schmälzle, Michael; Huchzermeier, Arnd; Länge, Stefan, Uphues, Marcel (2015): A Benchmark Analysis on Promotional Demand Forecasts for Retail Store Traffic Generators. WHU – Otto Beisheim School of Management, 36 S.
  • Schmälzle, Michael (2014): Improving Promotional Demand Forecasts in Retailing. Unpublished Dissertation, WHU - Otto Beisheim School of Management, 149 S.
  • Breiter, Andreas; Huchzermeier, Arnd (2010): The New Logic of Truly Efficient Retail Promotions. International Commerce Review: ECR Journal, 9(1), Summer, 36-47
  • Breiter, Andreas (2010): Hedging Retail Promotions: Zero Out-of-Stock and Zero End-of-Period Coverage with Supply Options. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 201 S.
  • Wiehenbrauk, Daniela (2010): Collaborative Promotions: Optimizing Retail Supply Chains with Upstream Information Sharing. Springer, 153 S.
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2010): Supply Chain Management in a Promotional Environment. In Krafft, Manfred und Mantrala, Murali K. (Hrsg.):Retailing in the 21st Century (2nd Edition),Springer, 373-392
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2006): Supply Chain Management in a Promotional Environment. In Krafft, Manfred und Mantrala, Murali K. (Hrsg.):Retailing in the 21st Century (1st Edition), Springer, 325-344
  • Huchzermeier, Arnd; Iyer, Ananth. V. (2003): Smart Forecasts for Smart Consumers. ECR journal, 3(1), 57-61
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Freiheit, Julia (2002): The Supply Chain Impact of Smart Customers in a Promotional Environment. Manufacturing & Service Operations Management (Special Issue: Retail Operations Management), 4(3), Summer, 228-240
  • Freiheit, Julia (2001): Smart Customers and Retail Promotions: Empirical Evidence and Supply Chain Implications. Springer, 215 S.
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Stolle, Julia (2000a): S.M.A.R.T.S.: Smart Shoppers and Retail Promotions. In: Corsten, Daniel; Jones, Daniel T. (Hrsg.): ECR in the Third Millenium: Academic Perspectives on the Future of the Consumer Goods Industry. Academic Partnership of ECR Europe, 42-45
  • Huchzermeier, Arnd; Iyer, Ananth. V.; Stolle, Julia (2000b): S.M.A.R.T.S.: Smart Consumers and Retail Promotions. In: Katayama, H. (Hrsg.): Proceedings of the 5th International Symposium on Logistics ‘Global Logistics for the New Millenium’. Waseda University, 533-540
  • Difrancesco, Rita; Huchzermeier, Arnd (2020): Multi sales channel competition with product returns: the impact of restocking fee legislation. Electronic Commerce Research and Applications, 43, September-October
  • Ringbeck, Daniel and Seeberger, Dominic; Huchzermeier, Arnd (2019): Toward Personalized Online Shopping: Predicting Personality Traits Based on Online Shopping Behavior. SSRN, 32 S.
  • Seeberger, Dominic; Huchzermeier, Arnd; Schröder, David (2019): Returns Policies and Smart Salvaging: Benefiting From a Multi-Channel World. In: Gallino, Santiago; Moreno, Antonio (Hrsg.): Operations in an Omni-channel World (Series in Supply Chain Management), Springer, 87-112
  • Difrancesco, Rita M.; Huchzermeier, Arnd; Schröder, David (2018): Optimizing the Return Window for Online Fashion Retailers with Closed-Loop Refurbishment. Omega, 78, 205-221
  • Röllecke, Felix; Huchzermeier, Arnd; Schröder, David (2018): Returning Customers: The Hidden Strategic Opportunity of Returns Management. California Management Review, 60(2), 176-203
  • Seeberger, Dominic (2017): Profiting from Product Returns: Perspectives on Return Policies, Consumer Reviews, and Salvaging Portfolios. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 130 S.
  • Seeberger, Dominic; Huchzermeier, Arnd; Schroeder, David (2017): Competitive Returns Management: Why Higher Salvage Values are Not Necessarily Better. SSRN, 23 S.
  • Difrancesco, Rita; Huchzermeier, Arnd (2016): Closed Loop Supply Chains: A Guide to Theory and Practice. International Journal of Logistics Research and Applications, 19(5), 443-466
  • Röllecke, Felix (2016): Return Chain Management: Salvaging Returns Optimally and Influencing Customers to Shop Effectively. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 168 S.
  • Röllecke, Felix; Huchzermeier, Arnd (2016a): Shopping Fast and Returning Plenty: How Returns Policies Affect Online Product Choices. SSRN, 32 S.
  • Röllecke, Felix; Huchzermeier, Arnd (2016b): Returns 2020 Benchmarking Survey – Critical Success Factors of Effective Returns Management. WHU – Otto Beisheim School of Management, 40 S.
  • Difrancesco, Rita (2014): Returns Management in Online Business: Effects of Late Returns, Restocking Fee Legislation and Multichannel Competition. Unpublished Dissertation, WHU – Otto Beisheim School of Management, 111 S.
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Maximizing Return on Investment for Segment-of-One Marketing. WHU – Otto Beisheim School of Management, 33 S.
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Customized Targeting Strategies for Category Coupons to Maximize CLV and Minimize Cost. Journal of Retailing (Special Issue on Metrics and Analytics ins Retailing), 97(4), 764-779
  • von Mutius, Bernhard; Huchzermeier, Arnd (2021): Customer-Centric Category Selection for Mobile and Print Promotions in Loyalty Reward Programs. Naval Research Logistics (Special Issue on Analytics and Operations of Online Retailing)68: 683-700
  • von Mutius, Bernhard (2020): Segment-of-One Marketing. Data-Driven Models for CLV and ROI Optimiziation. Unpublished Dissertation, WHU - Otto Beisheim School of Management, 125 S.
  • Smirnov, Dmitry; Huchzermeier, Arnd (2020): Analytics for labor planning in systems with load-dependent service times. European Journal of Operational Research, 287(2), 668-681
  • Smirnov, Dmitry (2017): Prescriptive Analytics in Retailing: Application in Shelf-Space Optimization, Labor Planning and Retention Management. Unpublished Dissertation, WHU - Otto Beisheim School of Management, 136 S.
  • Wolters, Jannik; Huchzermeier, Arnd (2021): Dare if you can: Offering Subscription Discounts, Loyalty Rewards and Deep Promotions to your (Grocery) Customers. WHU – Otto Beisheim School of Management, 43 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022a): Case Article – The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Case Article. INFORMS Transaction on Education, 5 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022b): Case – The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service. INFORMS Transaction on Education, 11 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022c): The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Teaching Note. INFORMS Transaction on Education, 35 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022d): The RealPro Customer Benefits Program: Rekindling Shopper Loyalty through a Subscription Service: Slides. INFORMS Transaction on Education, 19 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022e): The RealPro Customer Benefits Program (B): Implementing Covariate Balancing and Difference-in-Differences Analysis: Case Study. INFORMS Transaction on Education, 2 S.
  • Huchzermeier, Arnd; Wolters, Jannik; Uphues, Marcel (2022f): Case – The RealPro Customer Benefits Program (B): Implementing Covariate Balancing and Difference-in-Differences Analysis: Teaching Note. INFORMS Transaction on Education, 26 S.

Campus Car – Erfahren Sie mehr über unsere wissenschaftliche Arbeit.

Im Frühjahr 2010 gründeten Gunnar Froh und Prof. Dr. Arnd Huchzermeier das Unternehmen Campus Car. Neben 3 Smarts von Daimler konnte auch ein 1er BMW von WHU Studenten 7/24 gemietet werden.

Das Unternehmen wurde von zahlreichen Sponsoren unterstützt, u.a. dem Zoo Neuwied. Als Gegenleistung wurden z.B. das Heck zweier Smart Fahrzeuge mit Werbung und dem Abbild eines Tigerkopfes mit Folie bezogen. Die Kosten für die Anmietung lagen bei ca. 8€/h und waren somit weit günstiger als Taxi, vergleichbare Mietangebote oder sogar öffentlicher Transport und Verkehr.

Das Geschäft musste dennoch nach 3 Jahren wegen mangelnder Nachfrage und somit geringer Auslastung eingestellt werden.

Im Jahr 2013 gründete Gunnar Froh in Hamburg die Firma Wunder Mobility. Wunder Mobility unterstützt Start-ups, Unternehmen und Städte auf der ganzen Welt bei der Einführung und Ausweitung von Shared Mobility Services.

Im Jahr 2019 schloss Wunder Mobility eine 60-Millionen-Dollar-Finanzierungsrunde ab, um seine städtische Verkehrsplattform in den USA auszubauen.

Andere Projekte und Studien:

Wharton-WHU Global Supply Chain Benchmark Study

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