Online Course Guide of WHU –

Find all modules and courses of our degree programs.

Please use the filters below to select the term (spring or fall) as well as the respective program (BSc, MSc, MBA, Exchange, Doctoral) of your choice for an overview of all modules offered at WHU. The courses are listed under the modules. Please click on a module to see which courses are part of it. If you would like to find out more about a certain course, click on the name of the course to see detail information. The location of the lecture will be revealed after your course registration on myWHUstudies.

Spring term counts from January - August, fall term counts from September - December.

Important for Exchange Students: As the Full-Time and Part-Time MBA Programs utilize a modular course structure, the dates on which students begin and end the exchange are flexible. Please find here a chronological overview of the preliminary course offering for Fall and Spring.

Fall 2022  ›  Bachelor of Science in International Business Administration  ›  3rd Semester  ›  Free Elective

Strategic Management

The course intends to introduce students into the art of strategic thinking, make them familiar with the complexities inherent in strategic issues and with the most important methods of strategic management.

Course Code:
Prof. Dr. Bolko von Oetinger
Course Type:
BSc Free Elective
Week Hours:
Fall 2022
(Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.)
The lecture consists of three major sections: (1) Strategic Thinking (military, business, new approaches), (2) Strategic Management (management of competitive advantage, change management, strategy process), (3) Strategic Leadership (leaders, vision, horizons, perspectives, success). The objective of the lecture is to critically question complex strategic issues. In the course, in addition to knowledge transfer, application is practiced in case studies with the aim of asking questions about the strategy (what else should one know in order to make a longstanding decision).
Wednesday, 21/09/2022
03:30 PM till 06:45 PM
Thursday, 22/09/2022
08:00 AM till 11:15 AM
Wednesday, 28/09/2022
03:30 PM till 06:45 PM
Thursday, 29/09/2022
08:00 AM till 11:15 AM
Wednesday, 05/10/2022
03:30 PM till 06:45 PM
Thursday, 06/10/2022
08:00 AM till 11:15 AM
critically question complex strategic problems. Learn to ask questions to the strategy
Optional: Robert M-Grant, Contemporary Strategic Analysis, Malden: Blackwell Publishing 10th edition 2015. Older editions are equally useful
lecture discussion of reading material
Written exam
basic knowledge of business administration