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CANCELLED - FTMBA 2020_I WORKSHOP Corporate Innovation: How Innovation and Digital Transformation are Impacting the Way We Work, Hire and Engage with our Customers

This two day course identifies and explores key factors which are essential for corporates to innovate.
Kurs ID
WS015, WS028
Art des Kurses
FT MBA LV
Wochenstunden
1,33
Semester
HS 2019
Vortragssprache
Englisch
Vortragende/r
Jewell Strong-Sparks
Bitte beachten Sie, dass AustauschstudentInnen im BSc-Programm der WHU eine höhere Anzahl an Credits erwerben als hier aufgeführt. Für weitere Informationen wenden Sie sich bitte direkt an das [International Relations Office].
This two day course identifies and explores key factors which are essential for corporates to innovate.

During the course we will look at various corporate and startup innovation programs, outcomes and identify key factors which have made them successful and/ or fail.

We will explore various Corporate Startup Engagement (CSE) programs, and generate sustainable solutions for long term success. What role does culture (country and work environment) play in cultivating a culture of innovation? Are some corporates at an advantage due to their location as it relates to taken acquisition, digital transformation, and innovation integration? What role does social media play in transforming today's corporate environment? This course is interactive, strategic, and together we will generate solutions for Corporates to innovate as 2020 rapidly approaches us.

Attendance
16
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