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FTMBA 2022_I Workshop Cross-Cultural Competency Part I

Kurs ID
Art des Kurses
FS 2021
Juliane Bier
Bitte beachten Sie, dass AustauschstudentInnen im BSc-Programm der WHU eine höhere Anzahl an Credits erwerben als hier aufgeführt. Für weitere Informationen wenden Sie sich bitte direkt an das [International Relations Office].
Working in a global market with international companies, remote teams and customers from all over the world has become everyday routine for most of us. Working in international teams can either cause misunderstandings and frustration or lead to more creativity, success and efficiency – it all depends on how we utilize diversity and create synergizing effects.
This workshop reflects on the impact culture has on our life. It gives a theoretical framework by introducing concepts of culture as well as the theory of cultural dimensions.

By sharing and reflecting on real life examples this one day workshop has a very practical approach and offers many alternative behavioral strategies as well as best practice how to deal with cross-cultural diversity.

The focus of this workshop lies on getting a deeper understanding of the concept of culture and the impact it has on our every-day life. It provides room for self-reflection as well as group and team discussions. It provides various tools to develop best practices and behavioral strategies.

This includes:

  • The concept of culture & cross-cultural competency
  • Adaptation strategies
  • Different cultural models which help to understand the complexity and various dimensions of our cross-cultural working environment
  • Self-reflection on our own cultural imprinting
  • Introduction of the “Intercultural Development Inventory (IDI)”
  • Cultural dimensions (according to Erin Meyer)
  • Case Studies
  • Development of best practices
Date Time
Monday, 10.05.2021 08:45 - 16:00
By the end of this session students will have a broader perspective on the concepts of culture as well as their own cultural programming. They will be familiar with current theories and models of culture and cultural dimensions. By transferring theoretical models to real-life scenarios, students will develop strategies and tools to deal with complex business situations in a global work-environment.
No compulsory pre-reading is required. If participants would like to get a deeper insight into the subject the following books can be recommended: Erin Meyer: The Culture MapGeert Hofstede: Cultures and Organisations – Software of the Mind,Fons Trompenaars: Riding the Waves of Culture – Understanding Diversity in Global Business,Fons Trompenaars: Managing People Across Cultures,Milton Bennett: Basic Concepts of Intercultural Communication,Richard D. Lewis: When Cultures Collide – 3rd Edition Leading Across Cultures, Sylvia Schroll-Machl: Doing Business with Germany – Their Perception, Our Perception
This one-day session is a hands-on workshop. Apart from small lecture-units it gives plenty of room for group-discussions as well as individual exchange in break-out groups. Students are invited to reflect on their own cultural background by individual as well as group exercises. Simulations, small film clips and case studies will help to bridge the gap between theoretical framework and business strategies strategies including best practices and lessons learned.
No specific prerequisites required
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