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International Strategy

1. Discipline-specific knowledge and competence - Students gain in-depth knowledge concerning important elements of corporate strategy as well as major concepts and instruments needed for the successful management of MNE's 2. Management-specific skills - Students will learn how to analyze company portfolios and growth programs to develop a sound corporate strategy for MNE's 3. Global business environment - Students learn about the complexities of managing MNE's 4. Teamwork and responsible leadership - Classes will be interactive; students are provided with numerous practical examples and have to solve case studies 5. Critical thinking and problem solving skills - Students have to analyze complex situations and subsequently develop recommendations 6. Managerial and entrepreneurial practice - Students will learn to recognize and deal with the advantages and challenges of MNE's with the help of examples and case studies
Course code
Course type
MSc Course
Weekly Hours
FS 2019
Prof. Dr. Marie-Thérèse Claes
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.
Strategy is the long-term direction of a firm and critical to the success and survival of all organizations. The expansion of markets and competition has increasingly pushed organizations to expand into international markets. Yet, key strategic considerations are different in an international context and organizations are often ill-prepared to tackle them. This course introduces key strategic principles, international challenges, and international business models.
  • Foundations of strategy
  • Ubiquity and complexity of international strategy
  • Mergers, Acquisitions and Alliances
  • Corporate culture
  • Global Leadership

Strategy in emerging markets

Date Time
Monday, 07.01.2019 15:30 - 18:45
Tuesday, 08.01.2019 11:30 - 15:15
Wednesday, 09.01.2019 15:30 - 18:45
Friday, 11.01.2019 11:30 - 15:15
Monday, 14.01.2019 11:30 - 15:15
Tuesday, 15.01.2019 11:30 - 15:15
Wednesday, 16.01.2019 15:30 - 18:45
Friday, 18.01.2019 11:30 - 13:00
The primary objective of this course is to provide students with an understanding of the basic principles of international strategy and leadership. The theories and practices taught in this course are applicable in a wide array of positions in all types of organizations students may enter. The principal aims of the course are:

· to provide students with a broad and critical understanding of the key issues and concepts in strategy, international strategy and global leadership

· to stimulate both appreciation and critical consideration of current theory and research on international strategy and leadership

· to build skillsets related to strategy and international strategy, particularly analysis, decision-making and implementation.

· to allow students to reflect on their own experience, extrapolate and develop better strategy skills

· to prepare students for future roles in which they need to work with individuals and groups in organizations

Selected lecture slides will be made available as PDF files and are downloadable from www.mywhu.com. Journal articles are available electronically via the library. There is No Textbook for This Course We will be using advanced readings, so it is not necessary for you to purchase a textbook for this course. However, if you find a companion textbook helpful, you may use either or both of these books to support your learning:Johnson, G., Whittington, R., Angwin, D., Regnér, P. & Scholes, K. (2016). Exploring Strategy (Text and Cases): 11th edition. London: Pearson.Verbeke, A. (2018). International Business Strategy. Cambridge: Cambridge University Press.Gehrke, Bettina and Marie-Therese Claes (eds.). 2014. Global Leadership Practices. A Cross-Cultural Management Perspective. London, Palgrave MacmillanWhile Johnson et al. (2016) offers a detailed overview of strategy, Verbeke (2016) focuses on elements unique to international strategy. Although these texts offer access to further reading on material central to the course, it will be insufficient to rely solely on these books for course learning. I also reiterate that these are not required books. Most strategy and international strategy books will cover the core issues we are focusing on in this course.
Lectures, Presentations, Small Work Groups, Group Discussions, Case Analysis

Most lectures feature in-class exercises. These exercises serve the purpose of embedding learning and developing skills. They are also designed to improve assessment performance. Participation in these exercises is mandatory and will occasionally be monitored. If you miss an exercise, you should send an explanation prior to the class, with the assistant in CC. Students are assigned to small groups for assessed and unassessed work. Please do not switch your group, because part of the learning of this course relates to how well you work in pre-assigned groups.

  • In class group work – 20%
  • Individual written preparations – 40%
  • Reflective paper (final assignment) – 40%
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