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Strategic Technology and Innovation Management - (B-E-M)

Students will learn fundamental concepts and instruments of strategic R&D management. Students will apply their conceptual knowledge learned in class in a practical field project.
Course code
EAI616
Course type
MSc Course
Weekly Hours
2,5
ECTS
5.0
Term
FS 2024
Language
Englisch
Lecturers
Prof. Dr. Holger Ernst
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.
In detail, the course will cover the following main aspects: innovation and competitive advantage, linking business and innovation strategy, defining and implementing innovation strategies, innovation portfolio management, R&D investment decisions, assessing and measuring R&D productivity, open innovation strategies, strategic alliances, M&A, external technology commercialization strategies, globalizing innovation, management of international R&D locations, management of globally dispersed innovation teams and the management of basic research.
Date Time
Monday, 08.01.2024 15:30 - 18:45
Tuesday, 23.01.2024 15:30 - 18:45
Friday, 26.01.2024 11:30 - 15:15
Monday, 29.01.2024 15:30 - 18:45
Thursday, 01.02.2024 08:00 - 11:15
Monday, 05.02.2024 15:30 - 18:45
Wednesday, 07.02.2024 15:30 - 18:45
Wednesday, 14.02.2024 15:30 - 18:45
The main objective of this course is to get across the most critical aspects of the strategic management of technology-based innovations andfirmsat a sufficient level of depth to the students. Students will learn and apply essential management concepts and tools that help them to increase the strategic and financial returns from investments in technology-based innovations. The course strongly emphasizes what it takes to successfully convert investments in technology-based innovations into long-lasting competitive advantage and superior corporate performance. The key learnings from this course apply to all major industries. The course has a strong focus on applying the learned technology and innovation management tools and concepts into practice.
In the following, you can find some exemplary course readings (the final course readings will be communicated in the course syllabus): Burgelman, R. A., Christensen, C., Wheelwright, S. C. (2009), Strategic Management of Technology and Innovation, Fifth Edition, Integrating Technology and Strategy pp. 1-31 and pp. 264-274.Chesbrough, H. W. (2003): The era of open innovation, Sloan Management Review, pp. 35-41.Ernst, H. (2003): Patent information for strategic technology management, World Patent Information, Vol. 25 (3): pp. 233-242.Porter, M. (1985): Technology and competitive advantage, Journal of Business Strategy, Vol. 5 (3), pp. 60-78.
Lecture, Case Studies
Case studies (50%), individual assignments (40%), class participation (10%)
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