The annual management conference "WHU - Campus for Sales" provides a platform for the intellectual and personal exchange between Germany’s sales executives.
The conference is organized by the team of the WHU Chair of Sales Management. Among 200 marketing chairs at German universities, the WHU Chair of Sales Management is one of very few research teams that are fully dedicated to sales management. Professor Dr. Ove Jensen and his doctoral students engage in a vivid exchange of ideas with companies.
A key part of this exchange is the conference. The program includes company cases, trend reports, and panel discussions between sales experts. In addition to the intellectual stimulus, the conference also provides opportunities for networking with other sales executives.