Hadwiger, J., Schmidt, S., Schreyer, D. (accepted pre-print), Integrated women's football teams can attract larger stadium crowds, European Sport Management Quarterly.
Professor Sascha L. Schmidt
Center for Sports and Management
- Chairholder of the Chair for Sports and Management at WHU
- Academic Director of the European Sports Business Program
- Lecturer at the Massachusetts Institute of Technology (MIT) Sports Entrepreneurship Bootcamp
- Member of the "Digital Initiative" at Harvard Business School in Boston, USA
Vita
Professor Sascha L. Schmidt holds the Chair and is Academic Director of the Center for Sports and Management at WHU - Otto Beisheim School of Management in Düsseldorf. He dedicates himself to the "Future of Sports" as one of his key research areas.
He studied economic sciences at the Universities of Essen and Zurich, where he also graduated with a doctorate. At the invitation of Harvard Business School faculty he worked in Boston as a visiting scholar, after which he joined strategy consulting. After several years at McKinsey, Sascha was appointed director of the ICS research program at the University of St. Gallen, and qualified as a professor at the EBS University (habilitation). He then entered into the world of entrepreneurship, building up the activities of recruitment agency a-connect within Germany. In 2011, he returned to academia and founded the Institute for Sports, Business & Society at EBS University. Sascha joined WHU in 2014. In 2019, he was a lecturer at the first MIT Sports Entrepreneurship Bootcamp.