Troebs, C.-C., Wagner, T., Herzog, W. (2021), Do customer discounts affect frontline employees?, Journal of Service Research, Vol. 24 (3), pp. 390-404.
Tillmann Wagner
Prof. Dr.
Group
Marketing and Sales Group
Areas of expertise
Frontline Marketing,
Relationship Marketing,
Corporate Social Responsibility in Services,
Services Marketing
Group
Marketing and Sales Group
Areas of expertise
Frontline Marketing,
Relationship Marketing,
Corporate Social Responsibility in Services,
Services Marketing