Course International Module China in WHU's Full-Time and Part-Time MBA programs

The International Module China is an essential part of the WHU Full-Time and Part-Time MBA programs. During one week in Shanghai, participants gain first-hand insights into latest trends, challenges and opportunities of the Chinese business place. Next to China’s established role as a manufacturing hub, we take a close look on the emerging importance of China as an innovation platform. Engaging with Shanghai’s vibrant start-up and entrepreneurship scene is another cornerstone of the program.

The week in Shanghai comprises interactive classes at CEIBS and FUDAN, two of the best business schools in Asia, as well as company visits and deep discussions with senior managers from diverse industries.

We thank all our hosts and discussion partners in Shanghai for the great interaction and valuable insights they share!

Full-Time MBA Class 2018-II

Henkel APAC

Students of the Full-Time MBA class of 2018-II were invited to the Asia-Pacific Center of the German fast-moving consumer goods (FMCG) manufacturer Henkel by Steven Essick, Senior Vice Persident of Finance, to present and discuss current developments and trends of the FMCG industry in China with numerous representatives of the senior management.

Date: March 9, 2018

Ekkehard Rathgeber, WHU Alumnus

WHU alumnus and seasoned Chinese business expert Ekkehard Rathgeber shared his insights on his experiences, as well as on past, present, and potential future developments in the Chinese business landscape with the students of the Full-Time MBA class of 2018-II.

Date: March 8, 2018

CEIBS

Professor Peter Moran and Professor Vincent Chang of the China Europe International Business School (CEIBS) in Shanghai offered academic and personal insights into Chinese business strategies, and shifts in the Chinese business landscape.

Date: March 7, 2018

Naked Hub

Managing Director of the South African-Chinese shared-working space start-up Naked Hub, Paul Hu, invited the students of the Full-Time MBA class of 2018-II to share and discuss his experiences on the advantages and challenges of entrepreneurship in China.

Date: March 6, 2018

Shanghai Shenyuan Printing

The students of the Full-Time MBA class of 2018-II were invited by Shanghai Shenyuan Printing to receive exclusive insights on a leading Chinese high-end printing company, currently cooperating with numerous German companies, as well as to discuss the professional and personal experiences with Xiaoyi Zhou, General Manager of the company.

Date: March 6, 2018

ThyssenKrupp Elevator

Anson Yang, Marketing Director of ThyssenKrupp Elevator China, offered his insights and experiences in the Chinese elevator industry, discussing recent trends, shifts, and challenges faced by the German company with the students of the Full-Time MBA class of 2018-II.

Date: March 5, 2018

Fudan University

Students of the Full-Time MBA class of 2018-II were invited by Professor James Yuann to participate in lectures and discussions on the development of the culture and economy in China, as well as valuable personal insights on business at the Fudan University.

Date: March 5, 2018

Part-Time MBA Class 2019

ShangGong Group

The students of the Part-Time MBA class of 2019 were invited by the ShangGong Group to receive exclusive insights on the leading Chinese high-end sewing machine manufacturing company, which has acquired and merged with numerous traditional German companies, as well as a to discuss the professional and personal experiences with Min Zhang, Chairman of the company.

Date: March 2, 2018

Ekkehard Rathgeber, WHU Alumnus

WHU alumnus and seasoned Chinese business expert Ekkehard Rathgeber shared his insights on his experiences, as well as on past, present, and potential future developments in the Chinese business landscape with the students of the Part-Time MBA class of 2019.

Date: March 1, 2018

TRUMPF China

Andrea Keller welcomed students of the Part-Time MBA class of 2019 and shared her insights on expatriate life in China, as well as on the challenges she faces as the CFO of the market-leading high-tech manufacturing company TRUMPF.

Date: March 1, 2018

CEIBS

Professor Peter Moran and Professor Shameen Prashantham of the China Europe International Business School (CEIBS) in Shanghai offered academic and personal insights into Chinese business strategies, digitalization trends, as well as a panel discussion by numerous entrepreneurs.

Date: February 28, 2018

Miele

The students of the Part-Time MBA class of 2019 were welcomed to the Miele House Shanghai by Marco Stüttem, Director Business Development Miele China, and had the chance to discuss the past development and current challenges of a leading German high-end household appliances manufacturer. 

Date: February 27, 2018

SAIC Volkswagen 

Immo Buschmann, Senior Director of Sales of SAIC Volkswagen, welcomed and offered his insights on challenges and developments of a Chinese-German joint venture operating in the Chinese market, as well as recent industry trends and consumer behavior shifts to the Part-Time MBA class of 2019.

Date: February 27, 2018

Fudan University

Students of the Part-Time MBA class of 2019 were invited by Professor James Yuann to participate in lectures and discussions on the development of the culture and economy in China, as well as valuable personal insights on business at the Fudan University.

Date: February 26, 2018

Full-Time MBA Class 2018-I

Henkel APAC

Students of the Full-Time MBA class of 2018-I were invited to the Asia-Pacific Center of the German fast-moving consumer goods (FMCG) manufacturer Henkel by Steven Essick, Senior Vice Persident of Finance, to present and discuss current developments and trends of the FMCG industry in China with numerous representatives of the senior management.

Date: September 29, 2017

Naked Hub 

Managing Director of the South African-Chinese shared-working space start-up Naked Hub, Paul Hu, invited the students of the Full-Time MBA class of 2018-I to share and discuss his experiences on the advantages and challenges of entrepreneurship in China.

Date: September 28, 2017

SAIC Volkswagen 

Immo Buschmann, Senior Director of Sales of SAIC Volkswagen, welcomed and offered his insights on challenges and developments of a Chinese-German joint venture operating in the Chinese market, as well as recent industry trends and consumer behavior shifts to the Full-Time MBA class of 2018-I.

Date: September 28, 2017

CEIBS 

Professor Richard Carney and Professor Shameen Prashantham of the China Europe International Business School (CEIBS) in Shanghai offered academic and personal insights into Chinese business strategies, as well as a panel discussion by numerous entrepreneurs.

Date: September 28, 2017

SCHAEFFLER

As part of their international module in China, students of the Full-Time MBA class of 2018-I were invited by local managers and representatives of the German manufacturing company SCHAEFFLER to receive and discuss insights of the development and challenges faced by the German company in the Chinese business landscape.

Date: September 26, 2017

TRUMPF China

Andrea Keller welcomed students of the Full-Time MBA class of 2018-I and shared her insights on expatriate life in China, as well as on the challenges she faces as the CFO of the market-leading high-tech manufacturing company TRUMPF.

Date: September 26, 2017

Ekkehard Rathgeber, WHU Alumnus

WHU alumnus and seasoned Chinese business expert Ekkehard Rathgeber shared his insights on his experiences, as well as on past, present, and potential future developments in the Chinese business landscape with the students of the Full-Time MBA class of 2018-I.

Date: September 25, 2017

Fudan University

Students of the Full-Time MBA class of 2018-I were invited by Professor Yinzhang Chen and Professor Cheng-Hua Tzeng to participate in lectures and discussions on the development of culture and economy in China at Fudan University.

Date: September 25, 2017

Students' Feedback

(from anonymous course evaluations)

Participants "China Modules"

“It was a really great trip that changed my view of China completely.”

“The variety of visits helped a lot to get a broad understanding of China’s economy, trends, people.”

“Really intense learning experience”

“Extremely interesting and useful to me”

“Deep insights into China and its businesses”