News

Friday, 08. February 2019

Annual Research Day with invited guests from retailer real

On February 7th and 8th, the annual research day of the department took place at WHU’s campus in Düsseldorf. Internal and external doctoral students presented and discussed their ongoing research....

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Wednesday, 06. February 2019

Dr. Felix Röllecke discussed Pre- and Post-Purchase Strategies for Product Returns

On February 6th, Dr. Felix Röllecke, co-founder and Managing Director of vetevo.de (www.vetevo.de), discussed the hidden strategic opportunity of returns management as well as how returns policies...

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Tuesday, 05. February 2019

Dr. Dmitry Smirnov, REWE Group, discussed how Machine Learning can support Work Force Optimization

On February 5th, Dr. Dmitry Smirnov, Senior Consultant in the department Inhouse Consulting at REWE Group in Cologne, discussed how Machine Learning can support Staffing and Schedule Optimization for...

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Tuesday, 05. February 2019

SCM World announces GE Appliances and Levi Strauss as winners of the Power of the Profession Award 2019

On February 5th, the winners of SCM Worlds’ Power of the Profession Award 2019 were announced. GE Appliances won in the category ‘Talent Breakthrough of the Year’ and Levi Strauss & Co. in the...

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Tuesday, 29. January 2019

Oliver Höllriegl, Medicon Apotheke, discussed Customer Activation & Retention Management in the Pharmacy Market

On January 29th, Oliver Höllriegl, Director at GFK in Nuremberg and co-author of an unreleased WHU case study, discussed Direct-to-Customer-Marketing (DTCM) strategies by a leading pharmacy...

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Tuesday, 22. January 2019

Peter Bebersdorf, Plant Manager at FENDT, discussed students’ suggestions for productivity improvement

On January 22nd, Mr. Peter Bebersdorf, Manager of the FENDT tractor plant in Marktoberdorf and co-author of an unreleased WHU case study, discussed via video link students’ proposals for improving...

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Tuesday, 22. January 2019

Prof. Dr. Ralf Elsner discussed Direct Marketing Optimization for Multi Channel Retailers

On January 22nd, Prof. Dr. Ralf Elsner, former CEO of Rhenania Verlagsgesellschaft in Lahnstein and faculty of the Steinbeis University Berlin, discussed direct marketing optimization for multi ...

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Monday, 21. January 2019

WirtschaftsWoche ranks Professor Huchzermeier in Top 250 of German Academics for his Life Time Publication Track Record

Last week, WirtschaftsWoche published, among others, a ranking of German Academics in the field of business administration and economics acknowledging their life time publication records....

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Monday, 21. January 2019

Daniel Hellwig and Goran Karlic, both Kepler Cannon, and Prof. Dr. Arnd Huchzermeier teach for the 2nd time the BSc Elective „Introduction to Blockchain“

Daniel Hellwig (external doctoral student at the Chair of Production Management) and Goran Karlic—both work at Kepler Cannon in New York City and Hong Kong--and Prof. Dr. Arnd Huchzermeier teach...

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Monday, 21. January 2019

Daniel Ringbeck teaches for the 2nd time Master-level course „The Analytics‘ Edge"

Daniel Ringbeck teaches for the second time the course “The Analytics’ Edge”. In this course, MSc students learn methods for big data analysis. In addition, the programming language R is taught...

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Industrial Excellence Award 2017 - Video Interviews

Interview with Jochen Hanebeck, Member of the Management Board, Infineon - First Prize IEA Gemany, Category Enterprises
Interview with David Schröder, SVP, Zalando – First Prize IEA Germany, Category Startups
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