Dr. Michael Schmaelzle

Consultant at the Boston Consulting Group GmbH, Stuttgart

 

  • Title of Dissertation: Improving Promotional Demand Forecasts in Retailing
  • Co-Advisor: Prof. Dr. Martin Fassnacht, WHU, Vallendar, Germany
  • Stay abroad: Kellogg School of Management, Northwestern University, Evanston USA
  • University degree: Dipl.-Math., University of Heidelberg
  • Grant: BCG-Scholarship and Science Award 2013 (GS1 Germany & EHI Retail Institute)

 

Why study at WHU:

"Praxisnahe Forschungsthemen und der WHU Spirit machen das Promotionsstudium einzigartig!"