Wharton Study Tours

Studying German / West-European Industrial Competitiveness

As part of the MBA course "OIDD-680 - Operations Strategy Practicum" taught by Professor  Morris A. Cohen from The Wharton School, a European Study Tour was organized by the Chair of Production Management in the years 2016 to 2019.

Professor Arnd Huchzermeier and the program manager for the Industrial Excellence Award Germany accompanied the group each year. Over the time span of 5 days, 10 operationally leading companies were visited: usually, the head of the business unit explained the company’s operation strategy first and then a tour of a representative production or service unit followed.

Students were tasked to write a mini-case study on a company of their choice and thus prepared ahead of time for the visit; during the on-site visit, they then had a chance to raise key questions. The final report was shared with the hosts to facilitate international benchmarking and learning.

A welcome session on Sundays and a farewell dinner on Friday evening complemented the program. This exclusive event was limited to 25 pre-registered attendees. The feedback of this unique learning experience in practice was very positive.

Tour 4: Frankfurt to Amsterdam
March 3 - 9, 2019

Day 1: Canyon Bicyles, Koblenz, and Zalando Logistics Center, Mönchengladbach
Day 2: Henkel, Dusseldorf, and VDL Nedcar, Born, The Netherlands
Day 3: DAF Trucks, Eindhoven, and Thermo Fisher Scientific, Eindhoven, The Netherlands  
Day 4: Hutchison Ports, Rotterdam, and Kühne & Nagel, Rotterdam, The Netherlands
Day 5: Friesland Campina, Amersfoort, and Philips Consumer Lifestyle, Drachten, The Netherlands

Tour 3: Frankfurt to Munich
March 4 -10, 2018

Day 1: ABB, Heidelberg, and SEW Eurodrive, Bruchsal
Day 2: Audi, Neckarsulm, and Trumpf, Ditzingen
Day 3: Porsche, Stuttgart, and BSH, Giengen
Day 4: KUKA Robotics, Augsburg, and Rational, Landsberg
Day 5: BMW, Munich, and Rohde & Schwarz, Munich

Tour 2: Frankfurt to Hamburg
March 5 - 11, 2017

Day 1: Wirtgen, Windhagen, and Zalando Logistics Center, Mönchengladbach
Day 2: ASML, Veldhoven, and Smart Robotics, Best, The Netherlands
Day 3: Schmitz Cargobull, Vreden, and Meyer Shipyard, Papenburg
Day 4: Mercedes Benz Plant, Bremen, and Airbus, Hamburg
Day 5: Lufthansa Technology, Hamburg, and Kühne & Nagel, Hamburg

Tour 1: Frankfurt to Berlin
March 6 - 12, 2016

Day 1:  Deutsche Lufthansa, Frankfurt, and EvoBus, Mannheim
Day 2: Mercedes Benz, Stuttgar,t and KUKA Robotics, Augsburg
Day 3: Siemens, Amberg, and Harry’s, Eisfeld
Day 4: Deckel Maho, Seebac,h and Zalando Logistics Center, Erfurt
Day 5: BMW, Berlin, and audibene, Berlin