Chair of Strategy and Marketing

Guest Lectures by Christoph Wellendorf and Catharina Christe

Our students of the Kellogg-WHU Executive MBA welcomed two guest speakers.

On Saturday, May 11, 2019 the students of the Kellogg-WHU Executive MBA welcomed two guest speakers in our “Luxury Brand Management” Course: Mr. Christoph Wellendorff, Managing Partner at Wellendorff, who introduced Germany’s leading jewellery brand Wellendorff and Ms. Catharina Christe, Marketing Director at Parfums Christian Dior (LVMH), who gave an insightful lecture on the luxury perfume industry.

We would like to thank both guests for exciting presentations and for joining us on the weekend.