Chair of Strategy and Marketing

Quote from Prof. Fassnacht in FAZ

Future forecast for Galeria from the point of view of the retail scene

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The FAZ has conducted another interview with Professor Fassnacht, Chairholder of Strategy and Marketing at WHU – Otto Beisheim School of Management, about the future forecast of Galeria Karstadt Kaufhof (GKK). He and other experts do not foresee any positive outcomes for the retail group because the competition has become too strong in all categories—when it comes to both stationary and online trade. Want to find out more? Read the article here!