WHU General

People of the Year 2021

According to a recent Handelsblatt ranking, two WHU alumni are among the most important persons

A special honor has now been bestowed on WHU – Otto Beisheim School of Management alumni Florian Heinemann (D 1999) and Uwe Horstmann (BSc Class of 2008): they have made it on the list of “people of the year 2021”, along with several other business personalities, which is issued by the newspaper Handelsblatt. Both alumni are general partners at venture capitalist "Project A" in Berlin. In the past, they invested early on in various startups and were able to generate high returns in many cases. For example, Trade Republic, Kry, and Sennder reached a market valuation of more than one billion US dollars in 2021, and thus the status of a so-called unicorn. Their investments show that Heinemann’s and Horstmann’s analyses together with Project A very valuable, resulting in early investments in those promising startups. Therefore, they were ranked among of the most important startup investors in 2021.