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WHU Knowledge

Get inspired!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!

About WHU Knowledge

WHU Knowledge is the online expertise platform of WHU – Otto Beisheim School of Management, one of Germany’s leading business schools. It provides hands-on insights for business executives, journalists, politicians, associations, and fellow researchers on a variety of economic and managerial subjects. WHU Knowledge combines the expertise of the school’s many chairs and promotes a lively exchange of ideas.

Search for specific topics in one of our nine fields of interest or simply browse through our latest articles. You never know what you might find! All of our articles have a solid research foundation and have been selected for their practical relevance. They are quick to the point and easy to read—and all are based on the expertise of one of Europe’s most renowned faculties in the field of economics or that of our prominent guest collaborators. Get inspired!

We are happy to inform you of our latest articles via our newsletter. If you wish to submit an article for publication, please contact us at presse(at)whu.edu.

From Hidden Champion to Open Champion
Family Business & Mittelstand

From Hidden Champion to Open Champion

Marantec CEO Kerstin Hochmüller on the readiness for change

 
Concepts for More Sustainable Air Traffic Management
WHU Knowledge

Concepts for More Sustainable Air Traffic Management

How better capacity planning and air traffic management charging can substantially reduce flight emissions in Europe

 
Back to Entrepreneurship with the Family Office
Family Business & Mittelstand

Back to Entrepreneurship with the Family Office

David Zimmer, Director of Kalodion, on the advantages of the family office

 
More Enthusiasm through Employment at Family Businesses
WHU Knowledge

More Enthusiasm through Employment at Family Businesses

How family CEOs ensure positive emotions and lower staff turnover

 
Why Foundations Have to Be Managed Like Companies
Family Business & Mittelstand

Why Foundations Have to Be Managed Like Companies

Professor Nadine Kammerlander in a talk with the Wittenstein Foundation

 
What Family-Run Businesses Can Learn From Crisis
WHU Knowledge

What Family-Run Businesses Can Learn From Crisis

Lessons learned from a two-year-long pandemic

 
“This has to become priority No. 1!”
Family Business & Mittelstand

“This has to become priority No. 1!”

Jan-Hendrik Goldbeck’s stance on the new German government’s climate policy

 
Are Start-Ups the Key to Digital Transformation?
Family Business & Mittelstand

Are Start-Ups the Key to Digital Transformation?

How family businesses can benefit from collaboration

 
“Publishing Houses Mean Transformation!”
Family Business & Mittelstand

“Publishing Houses Mean Transformation!”

KOSMOS CEO Michael Fleissner on change with values

 
Succession in Times of Pandemic
Family Business & Mittelstand

Succession in Times of Pandemic

Anna Weber and Jan-Willem Weischer on taking over BabyOne

 
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