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WHU Knowledge

Get inspired!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!

About WHU Knowledge

WHU Knowledge is the online expertise platform of WHU – Otto Beisheim School of Management, one of Germany’s leading business schools. It provides hands-on insights for business executives, journalists, politicians, associations, and fellow researchers on a variety of economic and managerial subjects. WHU Knowledge combines the expertise of the school’s many chairs and promotes a lively exchange of ideas.

Search for specific topics in one of our nine fields of interest or simply browse through our latest articles. You never know what you might find! All of our articles have a solid research foundation and have been selected for their practical relevance. They are quick to the point and easy to read—and all are based on the expertise of one of Europe’s most renowned faculties in the field of economics or that of our prominent guest collaborators. Get inspired!

We are happy to inform you of our latest articles via our newsletter. If you wish to submit an article for publication, please contact us at presse(at)whu.edu.

Top news

The Future of AI, Cloud Adoption, and Fostering a “Learn-it-All” Culture
WHU Knowledge

The Future of AI, Cloud Adoption, and Fostering a “Learn-it-All” Culture

Christian Schätz, COO of Microsoft Germany, on how one of the world’s leading technology companies views the future of AI

 
“Don’t Remain in Your Own Bubble”
WHU Knowledge

“Don’t Remain in Your Own Bubble”

Bernard Krone on the growing pressure facing mid-sized companies from regulation, technology, and global competition

 
How You Can Recharge Your Batteries during a Demanding Day
WHU Knowledge

How You Can Recharge Your Batteries during a Demanding Day

How a few minutes of laughter at work can boost your well-being and performance

 
“Family businesses are remarkably resilient”
Family Business & Mittelstand

“Family businesses are remarkably resilient”

Professor Nadine Kammerlander on what effects 2022, a year characterized by crisis, had on family businesses

 
Crisis Management in Civil Society—And What Companies Can Learn from It
WHU Knowledge

Crisis Management in Civil Society—And What Companies Can Learn from It

To-do lists, check lists, shopping lists. Lists are a rather common part of everyday life—and they could be vital integration and administrative tools…

 
The Long-Lasting Effects of Communism
WHU Knowledge

The Long-Lasting Effects of Communism

How culture and institutions shape risk and time preferences

 
Fake News is More Than Just Fabricated Content
WHU Knowledge

Fake News is More Than Just Fabricated Content

Deceptive rhetorical devices used in public and medial discourse can influence general opinion—and often go undetected

 
Giving Up the Past and Designing a New Future
WHU Knowledge

Giving Up the Past and Designing a New Future

How family businesses can rejuvenate pre-established structures, keep their business model cost effective, and secure survival in the times of crisis

 
Old Companies, New Challenges
WHU Knowledge

Old Companies, New Challenges

The capital that mid-sized, family-led companies can use to master digitalization

 
Are Social Desirability Scales Even Desirable?
WHU Knowledge

Are Social Desirability Scales Even Desirable?

Why it is impossible to give the right response with social desirability scales

 
Restricting Executive Compensation is an Uphill Battle
WHU Knowledge

Restricting Executive Compensation is an Uphill Battle

Why taxing companies differently doesn’t combat excessive executive payments

 
When Managers “Kiss Up and Kick Down”
WHU Knowledge

When Managers “Kiss Up and Kick Down”

To get ahead in their careers, some managers today use questionable tactics—and companies can do something about it.

 
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