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WHU Knowledge

Get inspired!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!

About WHU Knowledge

WHU Knowledge is the online expertise platform of WHU – Otto Beisheim School of Management, one of Germany’s leading business schools. It provides hands-on insights for business executives, journalists, politicians, associations, and fellow researchers on a variety of economic and managerial subjects. WHU Knowledge combines the expertise of the school’s many chairs and promotes a lively exchange of ideas.

Search for specific topics in one of our nine fields of interest or simply browse through our latest articles. You never know what you might find! All of our articles have a solid research foundation and have been selected for their practical relevance. They are quick to the point and easy to read—and all are based on the expertise of one of Europe’s most renowned faculties in the field of economics or that of our prominent guest collaborators. Get inspired!

We are happy to inform you of our latest articles via our newsletter. If you wish to submit an article for publication, please contact us at presse(at)whu.edu.

The Green Fleets of Tomorrow
WHU Knowledge

The Green Fleets of Tomorrow

How new optimization models are helping fleet managers more cost-effectively reach their sustainability goals

 
Prof. Kammerlander Meets ROWE Mineralölwerk’s New Leadership Team
Family Business & Mittelstand

Prof. Kammerlander Meets ROWE Mineralölwerk’s New Leadership Team

Professor Kammerlander speaks with Dr. Alexandra Kohlmann and Stefan Wermter about the firm’s smooth generational transition in leadership

 
The Economics of Empty Seats
Entrepreneurship & Innovation

The Economics of Empty Seats

Professor Dominik Schreyer on the consequences of no-show behavior in stadiums

 
Professor Dries Faems - How WHU Advances Entrepreneurship
Entrepreneurship & Innovation

How WHU Advances Entrepreneurship

Professor Dries Faems speaks with AlpMomentum about the entrepreneurial spirit that prevails at WHU

 
The State of Venture Funding in Germany
Entrepreneurship & Innovation

The State of Venture Funding in Germany

Maximilian Eckel on what it takes to thrive in Germany’s competitive start-up scene

 
Business Model Innovations Are Key to Success
WHU Knowledge

Business Model Innovations Are Key to Success

Three factors determine how profitable innovations will be

 
How Europe’s CEOs Have to Change
WHU Knowledge

How Europe’s CEOs Have to Change

They’re expected to lead in times of disruption and stay the course through tricky geopolitical situations. Now, new data reveals where CEOs are…

 
“Holdings Mean Growth for the Family Company”
Family Business & Mittelstand

“Holdings Mean Growth for the Family Company”

From family business to entrepreneurial family

 
Ai’s Influence on Start-Ups and Venture Capital
Entrepreneurship & Innovation

Ai’s Influence on Start-Ups and Venture Capital

Deep tech investor Frank Thelen on what AI is and is not capable of (yet)

 
“We need to enable the biggest innovators”
Entrepreneurship & Innovation

“We need to enable the biggest innovators”

Dr. Joachim Peerlings, Chair Managing Director of Keysight Technologies Germany, on how the company stays agile and makes use of AI

 
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