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WHU Magazine

The latest news, success stories, and business insights from across the WHU community
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WHU Remains at the Top in Germany
The current Financial Times 2024 European Business School Ranking confirms the excellent education offered by WHU’s study programs
WHU Remains at the Top in Germany
The current Financial Times 2024 European Business School Ranking confirms the excellent education offered by WHU’s study programs
WHU’s New Assistant Professor for Entrepreneurial Families
WHU Magazin

WHU’s New Assistant Professor for Entrepreneurial Families

Dr. Julian Schenkenhofer to teach and conduct research at WHU starting August 1, 2025

 
The World’s Top Researchers
WHU General

The World’s Top Researchers

Several of WHU’s faculty members appear on Research.com’s researcher ranking

 
New Japanese Edition “Price Management” Released
Marketing & Sales

New Japanese Edition “Price Management” Released

The Standard Textbook by Hermann Simon, Martin Fassnacht, and Kazuto Yamashiro Is Now Available in Eight Languages

 
Brands in Transition: how conscientious ‘lighthouse brands’ drive sustainability in organisations
WHU Magazin

Brands in Transition: how conscientious ‘lighthouse brands’ drive sustainability in organisations

A study by Florian Platzek, Anna-Karina Schmitz, Martin Fassnacht, and Emily Waltermann

 
It Takes (at least) Two to Make Real Progress toward Emissions Reduction Goals
WHU General

It Takes (at least) Two to Make Real Progress toward Emissions Reduction Goals

In new MIT Sloan Management Review article, Professor Martin Glaum explains how Henkel and BASF tackled scope 3 emissions

 
Research on Optimizing Meal Delivery Platforms Published in "Management Science"
Supply Chain Management

Research on Optimizing Meal Delivery Platforms Published in "Management Science"

We are proud to announce that a paper co-authored by Prof. Arne Strauss, titled "Integrated Fleet and Demand Control for On-Demand Meal Delivery…

 
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