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05/17/2023

WHU Capstone Module Abroad | Innovation and Learning in Tel Aviv

Prof. Dr. Christian Schlereth leads WHU Master Course in Israel

From May 7-12, Professor Dr. Christian Schlereth led the course "Lessons in Digital Growth from the Silicon Wadi" and traveled to Israel with students from WHU master's programs to learn about technological innovation, cybersecurity, generative AI, branding, sports technology and entrepreneurship.

Energetic thought leaders showed us their passion for their country and their business. A big thank you to Charme Rykower (German-Israel Chamber of Industry and Commerce - AHK Israel), Daniel Bernard (Redwood), Guy Aharon (Playermaker), Amit Golan (Minute. ly), Nirit Ayal (Thinkz), Ari Strasberg (Start-Up Nation Finder), Shahar Alon, Yossi Rifold (Checkmarx), Maty Siman (himself founder of Checkmarx), Eitan Chitayat, Dina Chitayat (Natie Branding Agency), Eyal Benjamin, Yaron Vilan (Tel Aviv University), Kevin Baxpehler (Remagine Ventures), Arye Shalicar (author of the book Shalom Habibi).

A big thank you also to Josueh Bahar, who gave us valuable insights into the culture and history of Israel, and of course to the entire Master's course, whose curiosity and commitment made this trip so special.

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