Bachelor in International Business Administration: Curriculum –

The core courses cover eight subject areas.

• Foundations of Economics
• Marketing and Sales
• Finance
• Accounting
• Production, purchasing and logistics
• Entrepreneurship and innovation
• Management Controlling
• Micro- and macroeconomics

We ensure a personal and supportive learning atmosphere by limiting each course to 80 students.

Advanced modules are offered from the fourth semester onwards as this is based on the foundation of your core courses. The core courses will help you identify which areas of the company and the economy are of particular interest to you while the elective and concentrations help you focus further. You can choose between different subject areas such as International Economics or Entrepreneurship, but you can also take industry-specific specialisations such as Family Business, Creating Social Value or Brand Management.

With the broad range of courses, you can also specialize in different areas, like Event management, Sport management and Business law, that normally dont come to mind when you think of business studies. Some possible career options include: 

An overview of the courses offered can be found here

Understand the use of mathematical tools in business with courses such as econometrics and market research methods. Seminars in finance, innovation and entrepreneurship, marketing and sales, management, supply chain management, and economics are also available. You will choose a total of four courses from different areas.

We place great emphasis on developing your broader thinking. Courses in this module range from philosophy, psychology, and engineering to history, culture, and politics. Question individual behavior and the influence of emotions on human decision-making. Learn strategies and methods, and understand important historical events that have shaped important cultural and technological developments.

Get to know the fundamentals of law through three compulsory courses in civil law, business law, and corporate law. To broaden your knowledge in this area, optional courses are available focusing on labor law, company tax law, capital market law, and restricting of companies. Upon successful completion of these additional courses, you will receive a Bucerius Law School certificate.

This module focuses on ethical questions concerning individual behavior, the influence of emotions on the human decision-making process, basic philosophical questions of the present, and conflict behavior. Learning strategies and methods are addressed.

Language courses are an integral part of the curriculum. You choose at least one language during your studies; however, it is possible to take a second language. We encourage international students to take German. Unless you score at least 105 points on the internet-based TOEFL test (or equivalent), you will have to take English as the mandatory language.

The following languages are regularly offered at WHU:

• Chinese
• English
• French
• German
• Italian
• Japanese
• Spanish

Language courses are taught exclusively by native speakers. The course size varies from 6 to a maximum of 14 students.

We want you to experience business around the world. WHU has a network of nearly 200 international partner universities, and you will spend your fourth or fifth semester at one of these. As well as expanding the knowledge and skills gained in Vallendar, you will broaden your business acumen through experiences of different social, cultural, and economic environments.

The semester abroad is a key part of your business and personal development. To help you get the most from the experience, we offer a number of language courses and cultural trainings as preparation. You can choose the destination and university of your time abroad and we will do our best to accommodate your first choice. If one particularly university is oversubscribed, placement decisions will be based on your performance during the first two semesters.

Gain a competitive edge by completing two internships over the duration of your degree. Each internship must last a minimum of four weeks, but we encourage our students to do a longer internship, e.g. ten to twelve weeks, to get an even greater experience. Your first internship takes place after the second semester while the second internship should begin after your fourth semester. One of the two internships has to be completed in a non-German-speaking country to help you hone your intercultural competencies. Our Career Center supports you in finding an internship position via a broad range of activities such as counseling, training, career fairs, and company presentations.

In your final semester, you will have eight weeks to write your Bachelor thesis. During this period, you will demonstrate your ability to independently expand on an economic subject using academic methods. When necessary, complex topics can be tackled in teams of two or three students.