Management ideas

Tuesday, 09. October 2018

The winners take it all

Recommendations for major New Business successes at established companies


Friday, 28. September 2018

Executives on Digital Transformation

The WHU Executive Education Department at WHU – Otto Beisheim School of Management hosted the first Campus for Corporate Transformation on September 26 at the campus in Düsseldorf. At the event,...


Monday, 10. September 2018

No Digitalization Without Agility

On September 7, 2018, around 180 managers and controlling experts discussed Controlling in the Digital Age at the 12th WHU Campus for Controlling in Vallendar.


Thursday, 06. September 2018

Adidas CEO about Passion and Discipline

In front of around 200 students, Kasper Rørsted, Chief Executive Officer of adidas, gave a talk as part of the Dean’s, Professor Dr. Markus Rudolf, finance lecture series at WHU – Otto Beisheim...


Monday, 20. August 2018

How Do You Digitalize in Event Management?

Nowadays, catchwords such as “storytelling,” “live communication” and “visitor tracking” are not limited to marketing specialists. When it comes to the digital transformation, no one wants to be left...


Monday, 06. August 2018

Too Much of a Good Thing

The positive influence of good examples appears undisputed. Companies feature an Employee of the Month to motivate other employees. In fundraising and crowdfunding, positive examples are cited to...


Wednesday, 13. June 2018

Study: Inside Germany’s Top Businesses

A new study co-authored by WHU professor Serden Ozcan provides exclusive, in-depth insights into current challenges of German corporate leadership teams. With their paper titled "German Corporate...