About WHU Knowledge

WHU Knowledge is the online knowledge platform of WHU - Otto Beisheim School of Management, one of Germany’s leading business schools. It provides hands-on insights for business executives, journalists, politicians, associations, and fellow researchers on numerous economic and managerial subjects. WHU Knowledge bundles the expertise of the WHU – Otto Beisheim School of Management chairs and invites for a lively exchange.

Search for specific topics in one of our nine fields of interest or let yourself be surprised by browsing through the newest articles, getting exciting new insights. All articles have been selected for their practical relevance, are to the point and quick to read, and have a strong foundation in research. They are authored by a member of one of Europe’s most relevant faculties when it comes to economic sciences or renowned guest authors. Get inspired!

We will be happy to inform you about new articles via our newsletter.

If you wish to submit an article for publication, please contact us at presse(at)whu.edu.

Top news
Choosing Your Own Team?
Why self-selected teams strongly differ from those composed randomly

Diverse teams bring certain advantages to the working world and produce better results. At least, that’s the predominant opinion. As a point of contrast, teams composed based on the members’ complementary characteristics tend to be more harmonious and united. But they are also prone to ignoring critical voices, even when paying attention to them could lead them to better solutions. Researchers from WHU – Otto Beisheim School of Management and the WZB Berlin Social Science Center analyzed these assumptions in an experiment that ran over multiple years, eventually determining that both randomly selected and self-selected teams each bring with them their own advantages.

Read more

Latest articles

Why pharmaceutical expenditures in Germany will drastically increase over time

Read more
Supply Chain Management

How stress impacts the quality of our decisions

Read more
Podcasts & Videos
Sports and Management

Professor Schmidt on DAZN to discuss American football’s increased popularity in Germany

Read more
Podcasts & Videos

Professor Jürgen Weigand on the importance of rationality and creativity in the strategy process

Read more

Select your field of interest


At WHU we care about your privacy. We do not sell, rent, or otherwise make available to third parties any personal information for marketing purposes. Detailed information can be found in our Privacy Policy.

Entrepreneurship & Innovation
Finance & Accounting
Family Businesses & SMEs
Marketing & Sales
Supply Chain Management
Sports Management


Yes, I want to receive information. 

By clicking the button, you agree to the declaration of consent regarding the receiving of information from WHU. You may revoke your consent here at any time.