Strategic Management
The course intends to introduce students into the art of strategic thinking, make them familiar with the complexities inherent in strategic issues and with the most important methods of strategic management.
Course code
MGMT461
Course type
BSc Free Elective
Weekly Hours
2,0
ECTS
3.0
Term
FS 2024
Language
Englisch
Lecturers
Prof. Dr. Bolko von Oetinger
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.
Course content
The lecture consists of three major sections: (1) Strategic Thinking (military, business, new approaches), (2) Strategic Management (management of competitive advantage, change management, strategy process), (3) Strategic Leadership (leaders, vision, horizons, perspectives, success). The objective of the lecture is to critically question complex strategic issues. In the course, in addition to knowledge transfer, application is practiced in case studies with the aim of asking questions about the strategy (what else should one know in order to make a longstanding decision).
Class dates
| Date | Time |
|---|---|
| Wednesday, 17.01.2024 | 15:30 - 18:45 |
| Thursday, 18.01.2024 | 08:00 - 11:15 |
| Wednesday, 24.01.2024 | 15:30 - 18:45 |
| Thursday, 25.01.2024 | 08:00 - 11:15 |
| Wednesday, 31.01.2024 | 15:30 - 18:45 |
| Thursday, 01.02.2024 | 08:00 - 11:15 |
| Wednesday, 07.02.2024 | 15:30 - 18:45 |
| Thursday, 08.02.2024 | 08:00 - 11:15 |
Learning outcomes
critically question complex strategic problems. Learn to ask questions to the strategy
Literature
Optional: Robert M-Grant, Contemporary Strategic Analysis, Malden: Blackwell Publishing 10th edition 2015. Older editions are equally useful
Learningmethods
lecture discussion of reading material
Exam
Written exam
Requirements
allgemeine Kenntnisse der BWL