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International Management, Group 1

Kurs ID
Art des Kurses
BSc Kurs
FS 2019
Prof. Dr. Ralf Fendel, Philippa-Luisa Harhoff
Bitte beachten Sie, dass AustauschstudentInnen im BSc-Programm der WHU eine höhere Anzahl an Credits erwerben als hier aufgeführt. Für weitere Informationen wenden Sie sich bitte direkt an das [International Relations Office].
The first part of the course deals with internationalization from a macro-economic view. We will discuss the reasons for engaging in global trade and the different forms of foreign direct investments. An introduction into exchange rates will close the first part of the course. The second part provides an overview of the challenges and opportunities associated with the management of an international business. Students will become familiar with the antecedents and processes of going abroad and learn the different ways a global firm can be managed across cultural differences.
Date Time
Monday, 04.02.2019 15:30 - 18:45
Monday, 11.02.2019 15:30 - 18:45
Monday, 25.03.2019 09:45 - 13:00
Monday, 01.04.2019 09:45 - 13:00
  • Become familiar with the reasons and patterns of international trade
  • Understand the factors influencing the global competiveness of nations
  • Develop a holistic view of antecedents and processes in firm internationalization
  • Understand the challenges of managing a global business
  • Apply frameworks in a case study and present your results
  • Evaluate strategic options and provide recommendations
see course package
Lectures, case study discussions, guest speakers
Exam (50%)

Case Study (50%)

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