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CANCELLED - FTMBA 2019_II Workshop Digital Innovation – Risks and Chances of Digitization

Course code
Course type
FT MBA Course
Weekly Hours
FS 2019
Tobias Ledermann
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.

Shortened adaption periods of technologies, reduced innovation cycles and disruptive start-ups represent growing challenges towards established companies. Survivors in times of digitization are only those who continuously analyze the consequent influences and implications and derive corresponding actions.

Within the scope of the one-day workshop the digital consulting firm etventure will impart a deep understanding of digitization strategies, execution approaches and best practices. Driving success factors, as well as common misunderstandings and typical corporate obstacles in winning digitally will be discussed. The course equips the participants in innovative methodologies and tools and shows the necessity to constantly innovate and adapt to changing business environments and – at the extreme – to cannibalize oneself with disruptive ideas.

At completion of the workshop the participants demonstrate a deep understanding of the relevance for established companies to act upon the influences of digital transformation and best practices to win as a Digital Champion.

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