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FTMBA 2023_I/FTMBA 2023_II Cross-Cultural Management I: USA

Course code
MBA MGMT556, MBA MGMT658
Course type
FT MBA Course
Weekly Hours
3,0
ECTS
1.0
Term
HS 2022
Language
Lecturers
Prof. Dr. Holger Ernst
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.
Specific managerial and cultural aspects that are especially relevant in the US and in a global context and that complement content in the regular WHU MBA curriculum, topics include e.g. Strategic Intellectual Capital Management, The World Economy, Crisis Management, Digital Marketing etc.
Date Time
Saturday, 19.11.2022 09:00 - 18:15
Sunday, 20.11.2022 09:00 - 18:15
Monday, 21.11.2022 09:00 - 18:15
Tuesday, 22.11.2022 09:00 - 18:15
Wednesday, 23.11.2022 09:00 - 18:15
Thursday, 24.11.2022 09:00 - 18:15
Friday, 25.11.2022 09:00 - 18:15
  • Develop skills in critical management areas that are relevant in the US and a global context.
  • Understand how to do business in the US context.
  • Understand cultural differences and to learn how to successfully navigate in culturally different environments.
  • Learn and develop global leadership skills.
Face-to-face lecture, case studies, guest speaker, group work and presentations
Case presentations, class participation, finanal written exam
Solid understanding of core business functions (i.e. MBA core curriculum)
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