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PTMBA2022_Core A - The General Manager

This course imparts knowledge of the subject, the functions and the central topics of Business Administration.
Course code
MBA MGMT647, MBA MGMT552
Course type
PT MBA Lecture
Weekly Hours
1,0
ECTS
1,0
Term
HS 2020
Language
Englisch
Lecturers
Prof. Dr. Peter Witt
Please note that exchange students obtain a higher number of credits in the BSc-program at WHU than listed here. For further information please contact directly the International Relations Office.
The course takes a general manager’s perspective on how to run a company successfully. It makes participants familiar with the major tasks of a general manager. One particular focus is on strategic analysis and the formulation of appropriate strategies. The course introduces institutional economics as a simple, yet useful theoretical foundation for several challenges of general management. Participants get to know fundamental principles of organization and decision making in companies. The course also investigates the most important functional areas of general management.
Date Time
Sunday, 13.09.2020 08:45 - 16:00
Students learn about the major challenges in managing a company, understand fundamental theories of decision making, corporate governance, and strategic management. Students learn how to deal with important tools of management in different functional areas.
None.
Lecture & class discussion
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